by John Nemo Follow @JohnNemoPRSeptember 29, 2016 This LinkedIn feature has seen a 240 percent spike in usage, making it even easier to engage your ideal prospects on the network. LinkedIn recently revealed a spate of new products and features, from a brand-new desktop redesign to online training offerings to how its news feed will … Continue reading Why LinkedIn Just Got Way More Valuable for Coaches and Consultants
Tag Archives: LinkedIn
Are LinkedIn Endorsements Enethical For PR Pros?
by Arik HansonSeptember 27, 2016 Earlier this week, I gave a presentation to a group of employees at a local client. The topic: Enhancing your reputation online in today’s digital age. It’s not a topic I talk about a lot, but I was doing it as a favor to a friend–and, it turned out to … Continue reading Are LinkedIn Endorsements Enethical For PR Pros?
Using LinkedIn Groups Without Looking “Spammy”
by Kurt Shaver Follow @kurtshaverSeptember 16, 2016 Thirteen years ago LinkedIn launched Groups, an online space for lively discussion and ideas. So what could possibly go wrong? Well like every other free online forum on the web it quickly filled with people more interested in prospecting for clients than actively contributing to the conversation. As … Continue reading Using LinkedIn Groups Without Looking “Spammy”
LinkedIn Company Page: New Ways to Stand Out
by Colleen McKenna Follow @Colleen_InteroSeptember 13, 2016 This post is to encourage you to get ready for LinkedIn’s newly designed LinkedIn Company Pages. Rethink, re-write, and re-focus your LinkedIn Company Page, so it conveys the message and brand you’ve spent a whole lot of time, money and energy building. The time is coming when your … Continue reading LinkedIn Company Page: New Ways to Stand Out
1 Simple Tip to Get More Business From LinkedIn
by John Nemo Follow @JohnNemoPRSeptember 12, 2016 This “new-and-improved” LinkedIn feature makes it even easier to land more business from the site. LinkedIn has seen some seismic shifts in recent months, from opening up its own freelance marketplace to revamping its paid advertising tools. Long story short, the world’s largest social media network for professionals … Continue reading 1 Simple Tip to Get More Business From LinkedIn
LinkedIn conversion tracking is here! 4 things you need to know
On the heels of LinkedIn’s conversion tracking announcement, columnist Sahil Jain outlines what you need to know to help you use it to better understand your campaign performance. Sahil Jain on September 8, 2016 Marketers advertising on LinkedIn have been longing for the ability to marry their website conversion goals, such as form fills, to … Continue reading LinkedIn conversion tracking is here! 4 things you need to know
How Should Your Sales Team Be Using LinkedIn?
by Joel Goldstein Follow @joelgoldsteinSeptember 2, 2016 LinkedIn is often thought of as a digital resume or a way for job seekers to connect with recruiters and find new opportunities, but it is much more than that. Salespeople and wholesale distributors can greatly benefit from using this social media platform, not just to update their … Continue reading How Should Your Sales Team Be Using LinkedIn?
Paid vs. Free LinkedIn – Which Option Makes Sense for Me?
by Virginia Franco Follow @VAFrancoResumesAugust 21, 2016 As LinkedIn continues to grow and expand, it’s account offerings continue to evolve. As has always been the case, members still have free and paid options from which to choose. Choosing between paid or free depends on a variety of factors unique to you including your current business … Continue reading Paid vs. Free LinkedIn – Which Option Makes Sense for Me?
How to Turn Your Employees into LinkedIn Content Superstars
by Bill ConnAugust 18, 2016 A B2B client approached us last week with a problem we’ve heard over and over again: “My marketing team has created a ton of great content. I know it would make a huge impact on LinkedIn, if only I could get my employees to share it.” So many organizations are … Continue reading How to Turn Your Employees into LinkedIn Content Superstars
The Insanely Easy Way to Be More Appealing on LinkedIn
by John Nemo Follow @JohnNemoPRAugust 17, 2016 Here’s a “fill-in-the-blank” approach you can utilize to instantly make yourself more attractive to potential customers and prospects on LinkedIn. With it becoming easier than ever to quickly identify and engage your ideal prospects on LinkedIn, a critical component is knowing what to send those professionals in order … Continue reading The Insanely Easy Way to Be More Appealing on LinkedIn
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