Larry KimAugust 10, 2015 Are your landing page optimization efforts actually killing your conversion rates? If you’re stuck in low single digits and celebrating every .5% increase as a big win, I’m inclined to say yes. But what I told you that you could increase your conversion rates … without doing landing page optimization? Check … Continue reading How To Increase Conversion Rates Without Touching A Landing Page
Eric StrongAugust 9, 2015 What is a Landing Page? For the intent of this article, the landing page is the place where visitors come when they view an advertisement you publish. Your ad could be a video, magazine ad, radio spot, tweet, email, or anything else you can think of. Where that advertisement directs people is … Continue reading How to Design a Sticky Landing Page
Dani KostyraAugust 5, 2015 So what do you exactly stand to benefit from if you super personalize your digital marketing? According to CMO, personalized emails deliver six times higher transaction rates and in-house marketers who personalize their web experiences see on average a 19% uplift in sales. And Econsultancy’s research shows that post-purchase loyalty programs … Continue reading Your Guide To Super Personalizing Your Emails And Landing Pages!
Brandon LeibowitzJuly 28, 2015 One might think that landing pages are annoying and useless, but just because you’re not fond of them it doesn’t mean they don’t work. As a matter of fact, landing pages work extremely well, and are considered a major factor in website performance, conversion and marketing in general. Don’t take my … Continue reading 25 Landing Page Optimization Tips For Any Business
Dani KostyraJuly 27, 2015 So, what does a successful landing page look like? I’ve put together my top tips for creating a landing page that will have maximum impact and get your campaigns converting. 1. Make sure it’s consistent with the source your click came from If someone is clicking through from a PPC ad, … Continue reading What Does a Successful Landing Page Look Like?
Marc GubertiJuly 25, 2015 Did you know that a landing page is one of the most important pages on a blog for making a strong income? Landing pages collect email addresses, and when lined up with the right technology, free prizes and a sequence of emails can automatically be delivered to your subscribers’ inboxes. Unfortunately, … Continue reading 6 Tactics To Promote Your Landing Page
Spencer PloesslJuly 25, 2015 Are you driving traffic to your website? My guess would be yes, but the real question is what are you doing with those visitors once they land on your homepage (or any page on your site for that matter)? Do you want them to arrive, poke around, soak up a few … Continue reading How To Optimize My Landing Pages
Andrew HeikkilaJuly 21, 2015 In the world of internet marketing, we’ve all heard of Search Engine Optimization, and we all know we need it. Unfortunately, a lot of us don’t know exactly “how to do that SEO thing”, other than that it’s got “something to do with keywords and Google”. Trust me, those are two … Continue reading How to Do That SEO Thing for Your Landing Page
Sarvesh BaglaJuly 12, 2015 “Get rid of half the words on each page, then get rid of half of what’s left”– Steve Krug. I’m a huge fan of this quote by Steve Krug because it’s a great lesson in minimalism and staying focused on the user experience. Both, writers and SEOs, get caught up in … Continue reading How to Create the Ultimate PPC Landing Page
Dan ShewanJuly 7, 2015 After I published a recent post full of inspiring landing page examples, a couple of readers left some interesting comments about the designs I had featured in the post. In short, the commenters wondered if the types of designs I had included – many of which were minimalistic designs with little … Continue reading Landing Page Relevance: Can You Optimize for Quality Score?
