Tag Archives: Landing

Landing Page Optimization Tips (Backed by Psychology)

Kevin George — November 3, 2019 Follow @imkevin_monk Do you know which strategy works best to convert a visitor into a qualified lead in the journey of conversion? Yes, you got it right! It’s landing pages. Landing pages are an essential part of any inbound marketing campaigns, because they have the unique ability to convert … Continue reading Landing Page Optimization Tips (Backed by Psychology)

How to Use Audience Awareness to Create Higher Converting Post-Click Landing Pages

Tyson Quick — August 27, 2019 — August 27, 2019 Even the most “optimized” landing pages — with a clean design, simple form, compelling image, strong value proposition, etc.— will fall short if it’s intended to serve your entire audience. That shortcoming continues to be more costly. PPC campaigns are more expensive; organic search is … Continue reading How to Use Audience Awareness to Create Higher Converting Post-Click Landing Pages

The Best Landing Pages Use Essential Content—and You Should Too

Martin Chuck — August 20, 2019 — August 20, 2019 Making the best landing pages can mean life or death for getting potential customers. Landing pages are difficult to make. And making them conversion-driven is the topmost importance. In our Complete Digital Marketing Guide, we talked about display advertising and how it could increase brand … Continue reading The Best Landing Pages Use Essential Content—and You Should Too

Designing for Conversion—The Power of a Good Landing Page

Designing for Conversion—The Power of a Good Landing Page

Designing for Conversion—The Power of a Good Landing Page pixabay Within the framework of digital marketing, conversion centered design (CCD) is a term applied to the practice of designing a web page with the goal of motivating visitors to take a specific action. CCD is focused on increasing conversions by using various triggers and design … Continue reading Designing for Conversion—The Power of a Good Landing Page