Tag Archives: Keep

How marketers can keep customers engaged using data

Successful customer engagement depends on good data. Corey Patterson on November 23, 2021 at 1:11 pm One of the most difficult challenges marketers face is keeping customers engaged long enough to buy. And while there are multiple factors involved, this problem often stems from bad data. Kate Adams, SVP of Marketing at data solutions company … Continue reading How marketers can keep customers engaged using data →

Offensive and Defensive Planning to Keep Your Head in Your Money Game

Business Planning

John Rampton November 14, 2021 Whatever sport you prefer, you’re definitely aware that your team needs to play both sides of the ball. Even if you prefer the offense over the defense or vice versa, both are essential in winning the game. I mean Tom Brady, LeBron James, Mike Trout, or Cristiano Ronaldo can put … Continue reading Offensive and Defensive Planning to Keep Your Head in Your Money Game →

How Can I Keep My Business Financials Straight?

Business Development

John Rampton November 11, 2021 As a business owner, you have no shortage of financial challenges to tackle. But, unfortunately, these financial hurdles are one of the most frequent reasons why small businesses don’t succeed. “A primary reason why small businesses fail is a lack of funding or working capital,” writes Melissa Horton for … Continue reading How Can I Keep My Business Financials Straight? →

How to Keep Your Business and Personal Finances Separate

Personal Finance

John Rampton October 21, 2021 It can be difficult to keep your personal and business finances separate when you own a small business. It is especially challenging to keep your accounts divided if your business is structured as a sole proprietorship. Since sole proprietorship is considered a nonentity, there is no legal separation between you … Continue reading How to Keep Your Business and Personal Finances Separate →

Keep control of your data: Thursday’s Daily Brief

Data Security

There are allegations that Amazon exploited the data of other companies selling on its platform. Chris Wood on October 14, 2021 DAM is more than a tech tool In the first of a series of articles on getting digital asset management, DAM consultant Mark Davey emphasizes that preparedness is the key to DAM success. Fact … Continue reading Keep control of your data: Thursday’s Daily Brief →

How to Keep Pace with Consumer Spend On and Offline

Consumer Behavior

Lisa Schwarz July 17, 2021 Consumers spent $ 861.12 billion online with U.S. merchants in 2020, up 44% year-over-year, according to estimates from Digital Commerce 360. It’s no surprise that virtual credit card swipes were in full force during the pandemic, with at-home delivery options expanding significantly. But even as shoppers return to brick and … Continue reading How to Keep Pace with Consumer Spend On and Offline →

Need to Find and Keep Better People? Market Your Culture to Everyone!

Effective Hiring

Brian Basilico July 9, 2021 The last couple of years really taught us a bundle about business. One of the things is that everybody is getting pretty comfortable with right now is Zoom and doing remote meetings. That has also led to a bunch of people being much more comfortable working from home. Maybe they … Continue reading Need to Find and Keep Better People? Market Your Culture to Everyone! →

8 Ways to Keep a New Website Project On-Track

Project Management

Amanda Stephens June 24, 2021 A new website is a powerful marketing tool. Keeping in mind up-to-date best practices in terms of conversion rate optimization (CRO), user experience (UX), and search engine optimization (SEO), you can launch a beautiful website that satisfies your audience and addresses your business priorities, whether that’s informational, leads, or sales. … Continue reading 8 Ways to Keep a New Website Project On-Track →

Keep the Momentum After Prime Day 2021

Amazon

Jeremy Brown June 22, 2021 Welcome to part three of our Amazon Prime Day 2021 three-part series. In part one, Are you ready for Prime Day 2021?, we took a look at last year’s performance, noted key deadlines for retailers, and highlighted some top-level levers to get the most out of Prime Day, before, during … Continue reading Keep the Momentum After Prime Day 2021 →