Tag Archives: immersion

Customer immersion reveals what dashboards never will

Dashboards don’t build empathy. Customer immersion programs let executives learn real customer experiences that drive actionable insight. Annette Franz on August 1, 2025       In many organizations, decisions are made in boardrooms, far removed from the customer’s reality. Metrics are dissected. Dashboards are studied. Yet somehow, the real customer experience gets overlooked or misrepresented. That’s … Continue reading Customer immersion reveals what dashboards never will