This holiday season is full of mixed signals — sales are breaking records, but shoppers are holding back, and marketers are caught in the middle. Constantine von Hoffman on November 21, 2025 This holiday season, marketers are staring down a paradox that’s hard to ignore: Consumers are feeling cautious, cutting back and worried about … Continue reading Marketers navigating low consumer confidence amid high holiday sales
November 06, 2025 This hidden pattern could be sabotaging high performers
UK High Court sides with Stability AI over Getty in copyright case A judge ruled in Stability’s favor despite finding some evidence of copyright infringement. Matt Tate Tue, November 4, 2025 Stability AI Stability AI has partially succeeded in defending itself against accusations of copyright infringement. As reported by The Guardian, Stability AI prevailed … Continue reading UK High Court sides with Stability AI over Getty in copyright case
Too much of digital marketing rewards performance over principle and silence over substance. The cost is higher than we admit. Jay Mandel on July 28, 2025 There’s a line I don’t cross anymore: shrinking myself to keep the peace. I used to do it constantly — in corporate meetings, briefs and strategy sessions where … Continue reading The cost of silence in marketing is too high
Hiring a junior marketer to lead GTM? You’re not being lean — you’re betting against growth. Here’s why it rarely works. Loren Shumate on June 12, 2025 There’s a troubling trend in boardrooms worldwide. As companies move from startup mode and scale into growth-stage execution, many are choosing to underinvest in marketing leadership, mistaking … Continue reading The high cost of undervaluing experienced marketing leadership
February 28, 2025 Why kindness is the key to high performance at work BY Next Big Idea Club Graham Allcott has written six books, including the global bestseller How to Be a Productivity Ninja. He is the founder of Think Productive and has privately coached prominent international business leaders. What’s the big idea? Kindness, empathy, and psychological … Continue reading Why kindness is the key to high performance at work
January 13, 2025 Robust job market gains could also mean interest rates remain high The Fed could be less likely to slash borrowing costs in the near future. BY Associated Press U.S. job growth surged and unemployment fell last month, an unexpected show of strength that may prove costly to homebuyers and businesses who were counting … Continue reading Robust job market gains could also mean interest rates remain high
January 07, 2025 Why high achievers get overlooked (and what to do about it) Unfortunately, being indispensable at work can lead to negative consequences. BY Ruth Gotian You crushed the project on time, under budget, and have exceeded all expectations—again. You’ve streamlined processes, connected dots others couldn’t see, and delivered results that wowed everyone—again. Yet, when … Continue reading Why high achievers get overlooked (and what to do about it)
Don’t Fall For Seemingly ‘Sexy, High And Sweet’ ROAS by Laurie Sullivan , Staff Writer @lauriesullivan, December 16, 2024 Paid search has become the most effective channel to drive awareness for Hilton, Gino Abbate, vice president of Americas marketing at the company, said during an interview at the MediaPost Performance Marketing Insider Summit. “In a performance world … Continue reading Don’t Fall For Seemingly ‘Sexy, High And Sweet’ ROAS
September 30, 2024 Do you qualify for the high end of a salary range? Probably not, says new data A new report from Glassdoor finds that new hires are actually more likely to be offered a lower salary than they expect—regardless of what the job listing says. BY Pavithra Mohan As more companies have started posting … Continue reading Do you qualify for the high end of a salary range? Probably not, says new data
