Tag Archives: Genres

Brands Under-Using Some CTV Platforms, Content Genres

Brands Under-Using Some CTV Platforms, Content Genres by Karlene Lukovitz  @KLmarketdaily, October 28, 2022 Marketers may be under-using some types of connected TV (CTV) platforms and content genres, according to a new survey commissioned by mobile marketing analytics and attribution platform AppsFlyer. The survey, conducted in August and September by Global Surveyz Research, spanned two … Continue reading Brands Under-Using Some CTV Platforms, Content Genres