Columnist Julie Joyce gives us examples of how she uses spark files for content creation ideas that can lead to more links. Julie Joyce on July 20, 2016 What is a spark file? It’s like your own personal and less structured brainstorming session that never ends. I’ve only recently starting calling my mess of … Continue reading Using spark files for content creation
Tag Archives: Files
Content Creation Swipe Files: Inspiration, Tools & Organization
What’s a content creation swipe file? It’s a repository of ideas, images and research that will help you map out what to create next. Columnist Quinn Whissen explains why you need one and how to create it. Quinn Whissen on February 8, 2016 Let’s start with a story… You sit down to create a piece … Continue reading Content Creation Swipe Files: Inspiration, Tools & Organization
Digital Marketer MaxPoint Interactive Files Plans for IPO
Frank Vinluan Digital marketing company MaxPoint Interactive, a company founded and led by former eBay (NASDAQ: EBAY) executives, has filed paperwork to raise an estimated $ 75 million in an initial public offering of stock. Morrisville, NC-based MaxPoint’s software analyzes “big data” to develop targeted marketing campaigns that help national retailers boost sales—not online, but … Continue reading Digital Marketer MaxPoint Interactive Files Plans for IPO