Dani KostyraAugust 5, 2015 So what do you exactly stand to benefit from if you super personalize your digital marketing? According to CMO, personalized emails deliver six times higher transaction rates and in-house marketers who personalize their web experiences see on average a 19% uplift in sales. And Econsultancy’s research shows that post-purchase loyalty programs … Continue reading Your Guide To Super Personalizing Your Emails And Landing Pages!
Tag Archives: Emails
5 Five Minute Tips On How To Write Follow-Up Emails Effectively
Rachel SilverAugust 2, 2015 How many times have you gotten a drab email from someone “just checking in”? This bland attempt at a hook to get your response will frequently go to your trash in less time than it takes to write the email. Even though they made the attempt to follow-up with you and … Continue reading 5 Five Minute Tips On How To Write Follow-Up Emails Effectively
Why You Should Quit Coding Emails
Why spend all your time fixing bugs in your weekly newsletter? Columnist Andrew King believes a good template system can decrease the hours you spend testing and fixing errors. Andrew King on July 29, 2015 The email design and coding process is broken for many companies. Email marketers are spending a disproportionate amount of their … Continue reading Why You Should Quit Coding Emails
How To Make Your Emails Pop In The Inbox
Kathy McGovernJuly 28, 2015 We all know that today’s inbox is a very crowded and competitive space. Getting your email to stand out from the crowd can be done with some relatively simple email design tricks that can make your email more visually appealing in just a matter of minutes. Yes, there are some basic … Continue reading How To Make Your Emails Pop In The Inbox
How To Design Emails That Always WOW Readers
Elizabeth ChungJuly 26, 2015 While nonprofit marketers spend a lot of time crafting great email content, it is just as important to give thought to those email’s designs. Your message’s overall look and feel can directly impact a supporter’s decision to keep reading. When you present your content in a way that’s both intriguing and … Continue reading How To Design Emails That Always WOW Readers
4 Types of Emails to Promote Using Facebook Ads
Miranda PaquetJuly 24, 2015 Email and social media can be like the unruly siblings of online marketing. Email, the oldest, is mature and reliable. Social media, the wild child, is more outgoing and harder to pin down. And all too often, the two bicker back and forth, fighting for attention. But what if email marketing … Continue reading 4 Types of Emails to Promote Using Facebook Ads
4 Simple Must-Use Tools to Write Effective Follow Up Emails
David KhimJuly 23, 2015 A meaningful and effective follow up email builds rapport with the prospect … but how do we do that? What do you talk about? I’m going to show you four tools you can use to set up trigger events – aka notifications that provide us with information about our prospect – … Continue reading 4 Simple Must-Use Tools to Write Effective Follow Up Emails
Want To Partner With Small Businesses? Owners Say Send Focused Emails – Don’t Call
Tracey WallaceJuly 23, 2015 Business-related emails account for more than 108 billion emails sent and received per day. By 2018, that number is expected to reach nearly 140 billion business-related emails sent and received per day. With those numbers in mind, its easy to see why there are a flurry of articles decrying the impossibility … Continue reading Want To Partner With Small Businesses? Owners Say Send Focused Emails – Don’t Call
3 Reasons to Use Facebook Ads to Promote Your Emails
Ryan PinkhamJuly 16, 2015 By now, you probably know that sharing your emails on Facebook is a great way to reach a wider audience and get more from the messages you’re sending out. When you share your emails on Facebook, you’re able to keep your fans up-to-date on all the great stuff you have going … Continue reading 3 Reasons to Use Facebook Ads to Promote Your Emails
How Long Are Your Clients’ Memories? How Annoying Are Your Emails?
John W HayesJuly 11, 2015 I had one of those conversations recently in which a client told me that he sent out an email marketing newsletter every 3 months. Any more than this, he surmised, would simply annoy his clients and do more harm than good. I guess his clients either have very long memories … Continue reading How Long Are Your Clients’ Memories? How Annoying Are Your Emails?
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