Annum MunirMarch 21, 2015 This blog post is part 3 of our “How Do I Integrate My App Into My Marketing Ecosystem?” series. Read part 2 here. Emails are a ubiquitous form of communication in the modern world. Did you know that the average person sends about 26 emails a day? And that 48 percent … Continue reading How Do I Integrate My App With My Email Marketing?
Dean KeipertMarch 20, 2015 Everyone is looking for new, innovative strategies to better their digital marketing plan. Whether it’s social media or creating clever videos, it’s all about staying ahead of the curve. So it’s easy to forget about what worked in the past. One of those examples is email marketing. Email marketing is from … Continue reading 5 Mistakes Being Made With Email
Louis FoongMarch 20, 2015 Email may not have the pizzazz of the latest tech trends, but it’s still the major workhorse of digital marketing. That’s for good reason – it remains one of the most cost-effective and powerful tools for getting your message to interested prospects. It’s therefore worth taking a look at the data … Continue reading Power Up Your Email Using These 7 Data-Backed Tips [Infographic]
Travis BalinasMarch 18, 2015 Building a healthy, targeted, robust email list is one marketing practice that will help your business drive long-term revenue. With a solid list, keeping in touch with your existing customers to boost your referral and repeat business becomes easy. But why stop there? Continually adding to your list is going to … Continue reading 5 Secrets to Building an Email List for Marketing Professionals
Drew McLellanMarch 17, 2015 Email is still one of marketing’s greatest tactics but how effective is your email marketing? It’s easy to understand the allure of email marketing. It’s cost effective (but not free), it’s easy to plan and execute in advance and very few people don’t access their email every single day, so in … Continue reading How Effective is Your Email Marketing?
Rupert AdamMarch 17, 2015 Is email marketing still an effective resource of ROI? Is it still a good tool for marketers? Emailcenter’s latest whitepaper, The Journey of Email Marketing, attempts to answers these questions with an analysis of data aggregated from billions of emails over the past four years. Here’s what we learned after combing … Continue reading 6 Email Marketing Tips, Backed by Research
Tim SouloMarch 17, 2015 How many of your website visitors end up on your email list? I’ve tried all sorts of things: popups, slide-in forms, feature boxes, hellobars, etc. But my conversion rate never went beyond 3% (actually 2.67% was my peak value). So when I saw a blogger stating that the average conversion rate … Continue reading How To Increase Your Email Signups By Over 600% Using This Cool Tactic
Arline RamirezMarch 16, 2015 By now, you’ve probably heard that Hilary Clinton – who is widely expected to run for president in 2016 – used a family email server during her stint as a US Secretary of State. The former first lady just wanted to use one device for personal and work emails, something that … Continue reading 4 Small Business Lessons From the Clinton Email Fiasco
Sarah GoligerMarch 16, 2015 You want to be one of those email marketers who sends out email that no one reads? Well, good news: It doesn’t take much effort to land your email in the dark abyss of the Archive or Spam folders. If you’re ready to cast away any possibility that your email will … Continue reading 10 Tips For Crafting A Terrible Marketing Email
Alex PirouzMarch 15, 2015 Imagine you were at a networking event, and you spot someone you don’t know but would like to connect with. Maybe she runs a very successful business you would like to model yours after, a potential joint venture partner or perhaps a journalist who covers stories in your industry. Would you … Continue reading 3 Steps to Creating a Powerful Email Marketing Campaign Through LinkedIn
