By Vishal Sunak March 17, 2023 Nobody is immune from economy-fueled anxiety, least of all leaders in a sector that’s seeing companies big and small downsize. There is little doubt the year ahead will be tough for you, your customers, and your partners. It will also test your friends and employees, plus other business … Continue reading 4 new approaches to leadership during this time of tech anxiety
By Grace Carroll March 15, 2023 Days after Silicon Valley Bank’s dramatic collapse, and just one day before Meta slashed another 10,000 employees, Vimeo’s chief product officer Ashraf Alkarmi, 776 partner Cristina Apple Georgoulakis, and Slack senior vice president Rob Seaman talked to Fast Company about the grim economic outlook surrounding Silicon Valley, … Continue reading Tech leaders from Vimeo, Slack, and 776 share insights on staying innovative during an economic downturn
If a call analytics platform makes sense for your business, these questions will help make sure you get the right one,: Pamela Parker on January 26, 2023 at 9:57 It’s easy to see why call analytics platforms have become an essential martech tool. They let marketers collect, analyze and act upon the growing volume of … Continue reading 37 questions to ask call analytics vendors during the demo
You want to learn how easy a platform is to use and whether the vendor seems to understand your business and your marketing needs. Pamela Parker on January 20, 2023 When it comes time to purchase or upgrade a customer data platform (CDP) for your organization, the demo can be the best way to really … Continue reading 20 questions to ask customer data platform vendors during the demo
7 Ways Entrepreneurs Can Inject New Capital Into Their Business During a Recession Due / 22 Sep 2022 Recessions are an inevitable part of the market cycle — and there’s no denying that they can be scary for consultants and the businesses they work with. Regardless of the size of the business, a recession … Continue reading 7 Ways Entrepreneurs Can Inject New Capital Into Their Business During a Recession
Google’s ‘raters’ are pushing for $15 an hour The company raised wages for some vendors, but RaterLabs wasn’t one of them. A. Khalid @askhalid SOPA Images via Getty Images Part-time employees at RaterLabs — an AI vendor whose only known client is Google — are campaigning to qualify for the $15 hourly minimum wage … Continue reading Thousands of Google’s cafeteria workers ‘quietly unionized during the pandemic,’ report says
By Jessica Bursztynsky August 30, 2022 Uber is introducing a new slate of safety features to its app in an effort to ensure user safety. Riders can now contact a safety agent with ADT Security Services while using the Uber app, via call or text, to monitor the trip and reach out to 911 … Continue reading Uber partners with ADT so you can now call or text a safety agent during your ride
By Jeff Beer August 29, 2022 During last night’s MTV Video Music Awards (VMAs), the newest Beyoncé video dropped. Sort of. While it was directed by Jake Nava, the same person who helmed “Crazy In Love” and “Single Ladies,” this was no ordinary music video. It was a Gatorade ad and … Continue reading Beyoncé narrates Gatorade’s Serena Williams ad salute during the VMAs
By Shalene Gupta August 12, 2022 Jamie Hale, CEO and cofounder of digital life insurance firm Ladder, looks like he’s perpetually smiling. Even when he dives into statistics, there’s a smile tucked into his voice. When Hale was 11, his father passed away unexpectedly. His father’s life insurance policy meant he and his mother … Continue reading Digital life insurance took off during COVID-19. Ladder wants to keep the momentum going
3 Practical Ways To Market To Moms During a Recession by Maria Bailey , Columnist, August 8, 2022 Regardless of the term you use to describe today’s economy, we can all agree that as the household manger, moms are being challenged to stretch their family’s dollar. A trip to the grocery store requires a new … Continue reading 3 Practical Ways To Market To Moms During a Recession
