Tag Archives: devices

Voice Devices Will Change How Brands Interact With Future Consumers

Voice Assistants

Voice Devices Will Change How Brands Interact With Future Consumers by Laurie Sullivan , Staff Writer @lauriesullivan, November 8, 2019 Nithya Thadani, CEO of RAIN, a digital agency that specializes in voice and conversational AI, has both a Google and Amazon Alexa speaker in her home. She recently bought another voice-enabled speaker, but before she could activate … Continue reading Voice Devices Will Change How Brands Interact With Future Consumers →

Lead-Generation Service Shows How Much Data Google Home Devices Collect

Leads Generation

Lead-Generation Service Shows How Much Data Google Home Devices Collect by Laurie Sullivan , Staff Writer @lauriesullivan, October 24, 2019 The data collected from Google smart home and personal devices by either searches, sensors, voice and audio commands or visual cues can be daunting and even downright scary when combined to create a complete picture of … Continue reading Lead-Generation Service Shows How Much Data Google Home Devices Collect →

Social Shorts: Facebook’s latest Portal devices, 3D Snaps, LinkedIn Skills Assessment tests

Social Media

The social media marketing week in review: A round up of news and announcements you may have missed. Amy Gesenhues on September 20, 2019 This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more … Continue reading Social Shorts: Facebook’s latest Portal devices, 3D Snaps, LinkedIn Skills Assessment tests →

Pinterest Lets Brands Create Ad Campaigns From Mobile Devices

Pinterest Marketing

Pinterest Lets Brands Create Ad Campaigns From Mobile Devices by Gavin O’Malley  @mp_gavin, July 25, 2019 Pinterest rolls out a new feature this week that gives businesses the ability to more easily create and manage ad campaigns directly from mobile devices. The Mobile Ad Tools add to a growing number of self-service offerings that Pinterest … Continue reading Pinterest Lets Brands Create Ad Campaigns From Mobile Devices →

Pinterest Tool Lets Business Create Ad Campaigns From Mobile Devices

Pinterest Advertisement

Pinterest Lets Brands Create Ad Campaigns From Mobile Devices by Gavin O’Malley  @mp_gavin, July 25, 2019 Pinterest rolls out a new feature this week that gives businesses the ability to more easily create and manage ad campaigns directly from mobile devices. The Mobile Ad Tools add to a growing number of self-service offerings that Pinterest … Continue reading Pinterest Tool Lets Business Create Ad Campaigns From Mobile Devices →

One Person, Multiple Devices And Channels

Cross Device Marketing

by Harvey Chipkin, Columnist, December 19, 2016 When two people visit Amazon’s website, they get two different experiences based on their past histories with the retailer. This “Amazon effect” has changed consumer expectations, and puts pressure on travel suppliers to deliver personalization and relevance at every touchpoint. Imagine the following examples: A traveler is on … Continue reading One Person, Multiple Devices And Channels →

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