Omnicom CRM Unit Invests In AI Developer, Complements ‘Omni’ by Joe Mandese @mp_joemandese, September 27, 2019 Omnicom CRM shop Precision Marketing Group is moving deeper into AI, announcing it has acquired a majority stake in marketing technology developer Smart Digital GmbH. Omnicom singled out Smart Digital’s proprietary AI platform and data capabilities as a key … Continue reading Omnicom CRM Unit Invests In AI Developer, Complements ‘Omni’
Pam Aungst — June 28, 2019 Follow @PamAnnMarketing — June 28, 2019 Sadly, our job as SEO consultants means that we often play the role of policing web developers, catching them in the act of doing potentially harmful things to their and our client sites. We’ve caught devs doing every stupid thing under the sun, … Continue reading Is Your Web Developer Spoofing Your PageSpeed Insights Score?
Tessa Flores — May 27, 2019 — May 27, 2019 Website mockups are completed and client-approved. Pages and templates have yet to be built. It’s time for a website development handoff. A website development handoff is the point in the website project where the design and development teams get together to go over the designs … Continue reading Website Development Handoff Checklist: What Your Developer Needs to Be Successful
Amy Andrews — May 25, 2019 — May 25, 2019 I’m sure you’ve experienced the challenges that come with disjointed creative and development teams, especially when you are working on redesigning your website. When starting your website project, it is important for your designers and developers to work together and help each other through the … Continue reading 3 Designer and Developer Collaboration Tips for Smooth-Sailing Website Projects
Joe Corey — April 23, 2019 Follow @subspacenet — April 23, 2019 Hundreds of millions of people around the world now make their living as freelancers. Over 30% of them are developers. But if the opportunity seems vast, so is the risk. Almost as many people and companies are trying to profit from the freelance … Continue reading How to Find Gigs as a Freelance Developer
Tessa Flores — April 5, 2019 — April 5, 2019 You’ve probably heard the terms “UI design” and “UX design” before—especially if you’ve been involved with a website redesign. But did you know that these terms aren’t interchangeable? UI and UX design both fall under “web design” and can often overlap and even work together, … Continue reading Is It Necessary for a Web Developer to Learn UI/UX Design?
The release focuses on making the popular blogging platform faster and more secure with new tools for site administrators and developers. Chris Sherman on February 26, 2019 Used by more than 60 million websites, including more than 30 percent of the top 10 million websites, WordPress is the most popular website management system in use, … Continue reading WordPress 5.1 released with Site Health feature, developer tools, more
Tessa Flores — November 14, 2018 — November 14, 2018 Boskampi / Pixabay You’ve decided you need a website update or maybe even a brand new redesign. You’ve got the sitemap figured out and the design is complete. All that’s left is to bring in a developer to build it. Before your developer gets started … Continue reading Questions to Ask Your Web Developer
With the launch of its new app developer platform, Snapchat outlines data security measures aimed at putting users first. Amy Gesenhues on June 14, 2018 Snapchat is launching a new developer platform called Snap Kit for app integrations. The platform includes four integration options — Creative Kit, Login Kit, Bitmoji Kit and Story Kit … Continue reading Snapchat’s new Snap Kit app developer platform designed to safeguard user privacy
Columnist Josh Aberant has practical advice for navigating when your target audience extends beyond the people crafting code. Josh Aberant on October 26, 2017 We’ve covered a lot of ground thus far in terms of how to market to developers, from how to deploy content marketing to the importance of not making assumptions about them … Continue reading B2B developer marketing? It’s complicated.