Clare McAuleyJune 13, 2015 Fail to prepare, prepare to fail. So the saying goes. In order to avoid a website which fails your expectations, breaches your budget and wastes your time, it is vital you prepare a comprehensive design brief to pique potential agencies interest. This document will guide you through the entire design process … Continue reading 9 Steps To Writing A Kick-Ass Web Design Brief
Ashley Taylor AndersonJune 13, 2015 If you work for an eCommerce company, your website is hands down your most important digital property. Not only does it serve as the key hub for consumer engagement and education, but it’s also the conversion engine that keeps your sales machine chugging along. Website design is always important, but … Continue reading 5 Ways to Optimize Your eCommerce Website Design
Sue CockburnJune 11, 2015 Sample of a responsive site as viewed on various mobile devices. Today I left a phone message for a local business owner/potential customer who has a website that was designed a number of years back. The website has ‘good bones’ – it is just a bit dated and is not responsive/mobile-friendly for … Continue reading Responsive Website Design: Is Being Mobile-Friendly Enough?
Brittney ErvinJune 11, 2015 Is Your Website Aging Badly? There are a few things that can put the brakes on a solid prospect’s relationship with your brand, and a bad website is among the quickest. The majority of customers who visit your website will spend less than 15 seconds on the home page before clicking … Continue reading 6 Outdated Web Design Trends That You Need to Abandon
Adam BaetuJune 9, 2015 New gadgets like the Apple Watch, the flagship device of the wearable tech trend, can be hugely exciting both for consumers and the tech industry. However, they can also cause headaches for marketers who have to adapt to the new medium, and quickly. Some marketers dismiss the Apple Watch and devices … Continue reading How to Design Emails for the Apple Watch
William YatesJune 7, 2015 Graphic design once existed as a singular entity in marketing activity, a form of static visual communication, through the use of typography, space and imagery. While the role of graphic design didn’t initially change with the emergence of the Internet and website development, graphic design soon evolved to meet the demands … Continue reading Web Design: The Fast Track to Optimizing User Experience and Visibility
Jon-Mikel BaileyJune 6, 2015 There is only one constant in the world of web design and development and that is change. We’ve been doing this for 12+ years and have seen all sorts of design trends – good and bad. While we welcome the chance to redesign our client’s websites, we always stress that a … Continue reading The Latest Web Design Trends, Will They Work for Your Audience?
Ryan PinkhamMay 31, 2015 How do you check your email? If you’re like most people, it’s often on a much smaller screen than the one you were using just a few years ago. Today, more than 65 percent of all emails are opened on a mobile device. When it comes to your email marketing, you … Continue reading How to Design Emails for Small Screens and Short Attention Spans
Adrish BeraMay 28, 2015 Pic courtesy: Bigstock.com Real People and Friends are the biggest brand ambassadors In today’s world, the potential consumers rely more on the referrals from their friends and other consumers than on any other source including celebrity endorsement. So, as a marketer, you need to have a much deeper and meaningful relationship … Continue reading 5 Step Design of Social Gamification for Internet Business
Shelley PringleMay 21, 2015 A landing page is a webpage that encourages visitors to your site to download a digital offer (an eBook, tip sheet or white paper) or sign up for a free trial, a webinar or an e-newsletter—all in exchange for leaving their contact information. While it sounds simple, high converting landing page … Continue reading Landing Page Design: Rules Of Thumb Your Boss Expects You To Know
