Tag Archives: defect

Survey: More than half of customers will defect unless their feedback is recognized

Majority say that their feedback is ignored by enterprises. Greg Sterling on March 21, 2016   Companies tend to think of their apps as marketing or e-commerce channels. Apps can also be the source of valuable customer feedback; however, most companies are failing to utilize them for customer insights. Those companies that do seek user … Continue reading Survey: More than half of customers will defect unless their feedback is recognized