Data is a critical part of any effective sales and marketing strategy. GreenRope helps you organize, track, and utilize your data to help grow your business and provide the best customer experience to all of your leads and clients. However, data is only useful to you once all the information you have collected is organized properly. … Continue reading Before the Import: How to Organize Your Data
A dating site and a social network recently admitted to experimenting on unsuspecting users, sparking a heated discussion on where and how brands should set online boundaries. Gathering customer data can and should be a transparent process in which companies obtain user permission and use the insights to improve the customer experience. Problems arise when … Continue reading Using Customer Data for Good
About.com began operating under a new brand identity and site redesign Tuesday, purging the misplaced photos, awkward navigation and ads that interrupt text. The site offers a new suite of native advertising and content marketing options for marketers segmented by channels to help searchers discover what they need. The site’s redesign — the first one … Continue reading About.com Rebrands Identity, Uses Data To Build Out Ad Targeting Platform
Hacked !!! Image by marsmet521 Log analysis .. When all else fails, log analysis can be your best friend. Think of log files as the black box investigators recover to find out more about an accident. Logs contain traces of all events that happened on your website, sorted out by timestamp. There are two types … Continue reading The Risks of Public Hotspots
A multi-part marketing plan can make all the difference in your outreach efforts. By Marc H. Sencer, MD Doctors in a small group or solo practice rarely can afford to delegate their marketing efforts to the pros. For most, that means doing it themselves. This presents a dilemma because most doctors have little or no … Continue reading Put it together
It’s no secret that the popularity of marketing automation has been growing. Once thought the exclusive domain of larger than life firms, the marketing strategy and software has become increasingly accessible to smaller firms. But what exactly is Marketing Automation? Marketing Automation in a Nutshell In short, it allows marketers to build a user profile … Continue reading Marketing Automation Best Practices
Albany, NewYork (PRWEB) December 30, 2013 Mobile applications continue an explosive growth phase. There can be no doubt that several factors have led to this including data speed improvements from 3G to 4G, Apples pioneering and Googles entry into the mobile OS arena, mobile application store expansion with open development, and the overall rapid penetration … Continue reading Mobile Data & Applications: State of the Industry, Market Prospects, and Forecast 2013 – 2018 Report Available Online by Researchmoz.us
