Here’s how AI innovations in major CRM platforms are transforming functions like sentiment analysis, campaign creation and more. Gene Marks on December 18, 2023 Artificial intelligence is rapidly transforming marketing operations. Leading customer relationship management (CRM) and other marketing platforms are integrating sophisticated AI capabilities that promise to assist with key functions like gauging customer … Continue reading 5 ways CRMs are leveraging AI to automate marketing today
Tag Archives: CRMs
Open season on CRMs?
From a savvy approach to marketing tech procurement to the mission of stomping out bad CRM data. Kim Davis on October 1, 2021 Marketing ops shouldn’t perform procurement It would run counter to almost everything we’ve said on the subject at MarTech to propose that marketing ops professionals — the people who execute within the … Continue reading Open season on CRMs?
How to Declutter Your CRM’s Email Marketing and Make it More Efficient
Steve Hamm — January 26, 2019 Follow @maasprosrdu — January 26, 2019 Email marketing is a popular tool for companies who are interested in building up their relationship with customers, attracting new leads and sharing the latest news and updates with their contacts. The right automated marketing and CRM software can make it easier for … Continue reading How to Declutter Your CRM’s Email Marketing and Make it More Efficient
5 Amazing Automation Features of CRMs You Need To Be Using
Amanda Strouse — September 26, 2017 — September 26, 2017 The Industrial Revolution, which began in the 1700s, was a critical turning point for mankind because it allowed businesses to manufacture and produce items faster, cheaper and more efficiently by use of machines. After reading this, you should find yourself seeking out automation technologies for … Continue reading 5 Amazing Automation Features of CRMs You Need To Be Using
Why CRMs Should Be Designed for the End User
Uzi Shmilovici — March 8, 2017 — March 8, 2017 When Steve Jobs first laid out plans for the revolutionary iPhone, did he build it for his engineers or for the millions of people who use it every day? We all know the answer: it was built for the end user. But the companies that … Continue reading Why CRMs Should Be Designed for the End User
8 Powerful Benefits of Modern Cloud CRMs for Small Businesses
August 3, 2016 For modern day businesses, automation of business processes is more a requirement than an option. However, while larger businesses usually don’t consider software costs unreasonable, middle and small businesses make such decisions very cautiously as the benefits from such investments are not always visible at the first sight. It’s necessary to remember … Continue reading 8 Powerful Benefits of Modern Cloud CRMs for Small Businesses
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