Tag Archives: Creation

Top Tools To Jumpstart Your Content Creation & Keep It Going

How do you constantly churn out new, original content for your business? Columnist Steve Olenski rounds up his top picks of tools to boost your content creation process. Steve Olenski on June 15, 2015  Businesses need to create new content at an unprecedented rate. Seventy percent of B2Bs are creating more content than they did just … Continue reading Top Tools To Jumpstart Your Content Creation & Keep It Going

Comprehensive Guide To Infographic Creation And Promotion

Laura HeartMay 30, 2015 Once upon a time back in 2009, infographics were the archetypal victims of their own success. After a few early examples gained extraordinary traction online, internet marketers everywhere jumped on the infographic bandwagon… An infographic history lesson The “original” infographics thrived, offering viewers a visually appealing, high-impact way to digest information. … Continue reading Comprehensive Guide To Infographic Creation And Promotion

Brand Marketing Evolution: The Future of Content Creation

Ashley Taylor AndersonMay 29, 2015 In my previous article, I explored the immediate answer to our brand marketing woes: interactive content. But if history is any indicator, we can be confident that today’s innovations will quickly evolve into something we’ve only just begun to imagine. In this last article on brand marketing evolution, we’re going to … Continue reading Brand Marketing Evolution: The Future of Content Creation

My 4-Step Process to Marketing Research for Content Creation

If you’re a content marketer, you know how important it is to produce interesting and relevant content. If you’re a content marketer for the B2B space, you know how important it is to produce content that’s also fact-driven and referral-worthy. Many of the potentials buyers we’re writing for don’t want to read fluff; they want … Continue reading My 4-Step Process to Marketing Research for Content Creation