A new standard aims to unify fragmented data, helping ABM programs deliver coordinated, real-time experiences across tools. By MarTechBot Published on May 11, 2026 In MarTech’s “MarTechBot explains it all” feature, we pose a marketing question to our very own MarTechBot, which is trained on the MarTech website archives and has access to the … Continue reading How OSI could finally fix ABM’s biggest data problem
Tag Archives: Could
You could already have the data AI needs to deliver value
The challenge is no longer collecting information, but making organizational knowledge accessible when decisions happen. By Susan Ferrari Published on May 11, 2026 For years, enterprise content has been treated like a storage problem. Documents were organized, archived, and secured across shared drives, PDFs, presentations, and internal systems. Companies built enormous libraries of … Continue reading You could already have the data AI needs to deliver value
Google’s Marvell Partnership Could Reduce ‘Efficiency Tax’
Google’s Marvell Partnership Could Reduce ‘Efficiency Tax’ by Laurie Sullivan , Staff Writer, April 20, 2026 Google’s negotiation with Marvell Technology to co-develop two new chips aimed at running models ?more efficiently would signal a shift in its custom, silicon strategy toward artificial intelligence (AI) inference. That is the moment an AI model uses its … Continue reading Google’s Marvell Partnership Could Reduce ‘Efficiency Tax’
Failing to use AI at work could cost you your job
April 07, 2026 Failing to use AI at work could cost you your job BY Dan Schawbel The workplace has seen its share of technological shifts, but the rise of AI is happening at a much faster pace. What once took years is now unfolding in months, leaving little time for companies or their employees to … Continue reading Failing to use AI at work could cost you your job
SpaceX files plans for mega IPO that could make Elon Musk the world’s first trillionaire
April 01, 2026 SpaceX files plans for mega IPO that could make Elon Musk the world’s first trillionaire BY Associated Press Elon Musk’s space exploration company has filed preliminary paperwork to sell shares to the public, according to two sources familiar with the filing, a blockbuster offering that would likely rank as the biggest ever … Continue reading SpaceX files plans for mega IPO that could make Elon Musk the world’s first trillionaire
Washington state has no income tax. It just passed one for millionaires that could be a model for other states
March 19, 2026 Washington state has no income tax. It just passed one for millionaires that could be a model for other states BY Kristin Toussaint People who live and work in Washington state don’t currently pay any income tax. But in a few years, a small group of residents will be subject to one: Washington … Continue reading Washington state has no income tax. It just passed one for millionaires that could be a model for other states
These sounds could soothe your restless brain
March 06, 2026 These sounds could soothe your restless brain BY Jared Lindzon Like many children with attention-deficit/hyperactivity disorder (ADHD), Jake Sussman struggled in elementary school, especially in areas that required quiet concentration, like reading. “I’m very sensitive to sound, so the smallest noises can be distracting,” says the now-30-year-old, who was diagnosed in sixth grade. … Continue reading These sounds could soothe your restless brain
Responsible compounding could close the innovation gap
March 05, 2026 Responsible compounding could close the innovation gap BY Sabrina Martucci Johnson You’ve probably seen compounding making headlines recently, and not for the right reasons. From so-called “personalized” GLP-1s flooding the market to telehealth startups touting hormone “rebalancing” kits, compounding has become a buzzword for companies looking to shortcut regulation. Much of the scrutiny … Continue reading Responsible compounding could close the innovation gap
How OSI could change evaluating and selecting martech vendors
The open semantic interchange framework may push vendors to prioritize interoperability over lock-in, reshaping how marketers build and buy their stacks. By MarTechBot March 2, 2026 In MarTech’s “MarTechBot explains it all” feature, we pose a marketing question to our very own MarTechBot, which is trained on the MarTech website archives and has access … Continue reading How OSI could change evaluating and selecting martech vendors
JPMorgan warns a ‘parallel banking system’ is emerging—and it could put trillions in deposits at risk
February 28, 2026 JPMorgan warns a ‘parallel banking system’ is emerging—and it could put trillions in deposits at risk