Consumers’ Great Expectations Will Reinvent Ad-Dominated Marketing Industry by Azlan Raj , January 28, 2022 The marketing industry is approaching an acute period of change that will redefine the way brands think about marketing in relation to business operations — but, even more importantly to the way brands relate to people. Creative advertising is and … Continue reading Consumers’ Great Expectations Will Reinvent Ad-Dominated Marketing Industry
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A Guide To Mobile Consumers’ Favorite Ad Unit
A Guide To Mobile Consumers’ Favorite Ad Unit by Doug Manson , Columnist, June 18, 2018 Rewarded. Value-exchange. User-initiated. Whatever you call it, the video ad format mobile consumers opt into is one of the fastest-growing ad units. Why? It is the perfect companion to freemium: Users can use their time as a bargaining chip … Continue reading A Guide To Mobile Consumers’ Favorite Ad Unit