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The new era of customer journeys is co-created, adaptive and AI-powered

AI is enabling a new kind of marketing with fluid, customer-led journeys for companies like Ally Financial and Warby Parker. Jessica Hawthorne-Castro on November 7, 2025   The way brands engage with consumers is on the edge of a major shift. The days of the traditional funnel model are fading. In their place, customer journey … Continue reading The new era of customer journeys is co-created, adaptive and AI-powered