Tag Archives: Blocking

YouTube war on ad blocking causes wave of adblock uninstalls

YouTube war on ad blocking causes wave of adblock uninstalls Radek Zielinski / Nov 3, 2023   YouTube’s new aggressive tactics to disable ad blockers has led to a wave of ad blocker uninstallations, according to data from ad blocker companies. The video platform, owned by Google, escalated efforts last month to crackdown on the … Continue reading YouTube war on ad blocking causes wave of adblock uninstalls →

Did Ad Blocking Just Flip From Protection Racket To Mobile Marketing Saviour?

Did Ad Blocking Just Flip From Protection Racket To Mobile Marketing Saviour? by Sean Hargrave , Staff Writer, August 17, 2018 Do not adjust your computer screen, but today looks like the day from which we can start saying ad-blocking — or at least the technology — might well be a force for good. Eyeo, … Continue reading Did Ad Blocking Just Flip From Protection Racket To Mobile Marketing Saviour? →

Google’s Ad Blocking And Funding Choices — What It Means For Online Advertising

Google’s Ad Blocking And Funding Choices — What It Means For Online Advertising by Martin Kratky-Katz , Op-Ed Contributor, June 22, 2017 I have spent the last two years fighting in the ad-blocking trenches, so have fielded many questions about Google’s recent announcement and what it means for publishers and ad blocking in the industry … Continue reading Google’s Ad Blocking And Funding Choices — What It Means For Online Advertising →

SEO vs. Ad Blocking

by On Yavin Follow @on_yavinOctober 11, 2016 Sea Changes in Marketing Communication In a way, managing the marketing aspects of a business has always been a major battle for business owners and managers. From the dawn of time to the modern era, the main roadmap for the majority of businesses has remained roughly the same: … Continue reading SEO vs. Ad Blocking →