Ace your holiday promotions with this step-by-step guide. Digital Drew SEM on September 7, 2023 Did you know? In 2022, Black Friday online sales totaled over $ 9.12 billion, and Cyber Monday sales totaled over $ 11.3 billion. Black Friday and Cyber Monday are two of the biggest shopping days of the year in the … Continue reading 4 tips to prepare for Black Friday and Cyber Monday by Digital Drew SEM
By Yasmin Gagne July 30, 2023 Few cultural forces have shaped the way we interact online more than Black Twitter (I will not use Twitter’s new name, X, for the remainder of this article). The term refers to a loosely connected group of Black users whose interactions and conversations often become trending activity, partly … Continue reading Twitter alternative Spill aims to recreate the magic of Black Twitter in a safe space
By Natasha Ishak July 01, 2023 In the online world of social media, where virality is currency—literally, in many instances—Black content creators who start big trends rarely get a payday. Whether it’s starting dance crazes that get coopted by white TikTokkers, who then bag big endorsements, or setting fashion trends online that end up … Continue reading How this company is giving Black creators an all-in-one platform for their content
By Elizabeth Segran June 19, 2023 A decade ago, Aurora James, founder of the luxury shoe label Brother Vellies, was eager to grow her nascent business. She needed a cash infusion to expand production and create a more robust website. But as a Black woman, it wasn’t easy to secure funds. James wasn’t … Continue reading Fifteen Percent Pledge founder launches a fund for Black founders
By Wilfred Chan June 16, 2023 Earlier this week, a bipartisan group of U.S. senators introduced a new version of the Platform Accountability and Transparency Act, which could force social media platforms to hand over valuable data about their inner workings to researchers and the public. But while researchers agree it would be a … Continue reading Could a new law help pry open the black boxes of social media giants?
By Porter Braswell April 27, 2023 Today we’re announcing that we’ve entered into an agreement for the acquisition of Jopwell, the first company I started and the foundation for all I’ve been able to accomplish professionally. Eight years ago, I began this journey with my co-founder Ryan Williams – and it’s completely surreal … Continue reading The top five things I’ve learned from being a Black founder
By JinJa Birkenbeuel March 14, 2023 It was spring of 2021, and the world was starting to wake up from COVID-19 lockdowns. I was about to head to my first public-facing entrepreneur workshop as a Google digital coach since I chopped off a foot and a half of 30-plus-years’-worth of chemically straightened processed hair. … Continue reading I’m a Black business owner and this is how my hair shaped my professional brand
By Brennan Nevada Johnson February 16, 2023 My business is 100% Black-owned and I’m the founder and CEO. I run a small corporation where I provide PR and media relations to tech companies and startups. Prior to leading my own venture, I freelanced and consulted full time on the side of corporate jobs … Continue reading I’m a Black CEO and these are my top tactics to stay focused and deliver results
By Shalene Gupta February 07, 2023 Black businesses could add a potential $190 billion to the economy, but according to a new survey, Black entrepreneurs still face considerable social inequity. Business software company Intuit QuickBooks surveyed 2,000 business owners in the United States, half of whom were Black, to gain insight into the Black entrepreneurial … Continue reading Intuit: 79% of Black business owners have experienced racism from a customer
By Grace Carroll February 03, 2023 The Black tech wage gap is projected to jump 37% in the next decade, resulting in $51.3 billion in lost wages for Black workers each year, according to a report released Friday from the McKinsey Institute on Economic Black Mobility. The report predicts serious challenges to racial equity … Continue reading As tech layoffs weaken DEI efforts, the Black talent gap could widen dramatically by 2032
