by Kristin V. McNulty February 2, 2016February 2, 2016 Today marks the highly anticipated tradition of our beloved Punxsutawney Phil and his famous shadow; when most wait with bated breath for the promise of spring and seasonal change. As we quote Bill Murray around the agency and toss out quips from the famous film that … Continue reading How to Make Sure Your Strategy Isn’t Stuck Like Bill Murray in ‘Groundhog Day’
Stephanie Kapera HawkinsOctober 6, 2015 In August 2013, team communication app Slack launched in preview mode, garnering 8,000 signups within 24 hours. Two years later, Slack has 500,000 monthly users, $ 12 million in monthly revenue, and a rumored valuation of $ 2.8 billion. In a market crowded with options, how did Slack become one … Continue reading The Secret to Exponential SaaS Growth: Slack CMO Bill Macaitis Spills
After the House declined to take up the Marketplace Fairness Act, a new coalition of Senators is trying to put it back on the table. Ginny Marvin on March 11, 2015 The retail industry is not giving up on giving states the ability to tax e-commerce sales. This week, a bipartisan group of senators reintroduced … Continue reading Senate Resuscitates E-Commerce Tax Bill, Again
By Sifiso Mazibuko November 18, 2014 Last week was pretty tough for actor Bill Cosby and television show host / cardiothoracic surgeon Dr Mehmet Oz. In what can only have been a fit of self-delusion, the celebrities went down a rather ill-advised path towards Twitter hashtag infamy as they tried to promote … Continue reading What lessons can brands learn from Dr Oz, Bill Cosby’s recent social fails?