Tag Archives: Advertising#x27s

Microsoft Advertising’s Agentic Playbook

Microsoft Advertising’s Agentic Playbook by Laurie Sullivan , Staff Writer, August 21, 2026 Microsoft Advertising on Friday released an agentic commerce blueprint to guide businesses, retailers and developers when artificial intelligence (AI) agents make purchases on behalf of humans. Part of the plan means helping companies prepare readable data to drive product recommendations and optimization. … Continue reading Microsoft Advertising’s Agentic Playbook →