Tag Archives: adults

Older Adults Make Up Just 4% Of People Featured In Ads

Older Adults Make Up Just 4% Of People Featured In Ads by Karlene Lukovitz  @KLmarketdaily, August 22, 2023 Brands are still significantly underrepresenting the large, affluent audience of people over age 60, according to a new analysis from CreativeX.  The creative tech company analyzed more than 126,000 global ads released in 2022, which were supported … Continue reading Older Adults Make Up Just 4% Of People Featured In Ads

US adults are spending less time on Twitter since Elon Musk took over

Karissa Bell   @karissabe There’s never really been a shortage of reasons to spend less time on Twitter. Even before Elon Musk’s chaotic takeover, the platform was long plagued by misinformation, hate speech, harassment and other ills that made it less than welcoming. There’s never been a better time to quit Twitter. The Elon Musk-induced … Continue reading US adults are spending less time on Twitter since Elon Musk took over