Adobe Summit 2026 reveals Adobe CX Enterprise, AI agents and new GenStudio modules to solve content and data bottlenecks. By Pamela Parker Published on April 20, 2026 Adobe is replacing its Experience Cloud umbrella with a new flagship offering called Adobe CX Enterprise— an AI-first platform that merges creative and marketing capabilities under a … Continue reading Adobe rebrands Experience Cloud as ‘CX Enterprise,’ goes all-in on AI agents
Adobe and Canva are rolling out AI tools that turn design into conversation, intensifying competition and reshaping how marketers create. By Constantine von Hoffman Published on April 16, 2026 Adobe and Canva are heading in the same direction, even if they are taking very different paths to get there. Both companies rolled out … Continue reading Adobe and Canva releases push AI deeper into creative workflows
A rumored MCP server would let marketers run campaigns in Marketo using simple prompts instead of manual workflows By Mike Pastore Published on April 8, 2026 A new model context protocol (MCP) server for Adobe Marketo Engage is expected to be announced at Adobe Summit, later this month in Las Vegas. MCP servers … Continue reading Is Adobe bringing AI-driven automation to Marketo?
Adobe Protects AI IP With Support From Talent Agencies, Filmmakers by Laurie Sullivan , Staff Writer, January 22, 2026 Last year, my eight-year-old granddaughter sat at the edge of my bed and told me a heartwarming story about two animals who became friends, and some of the adventures they had along the way. As she … Continue reading Adobe Protects AI Intellectual Property With Support From Talent Agencies, Filmmakers
November 19, 2025 Adobe to buy digital marketing platform Semrush for $1.9 billion
Too much content, too little time? Adobe is bringing AI and agents to help scale your content workflows. Mike Pastore on October 28, 2025 Adobe is embedding generative AI and AI agents directly into content production workflows, the company announced today, aiming to streamline experience delivery through integrations with Amazon Ads, Google Marketing Platform, … Continue reading Adobe brings AI deeper into content workflows
The new AI agents aim to help tackle long buying cycles by identifying decision-makers, personalizing journeys and accelerating deal flow. Constantine von Hoffman on October 9, 2025 Adobe has launched a new suite of AI agents to help B2B marketers and sales teams with one of their biggest challenges: the slow, complex buying journey. … Continue reading Adobe introduces AI agents to help B2B marketers navigate long buying cycles
Improvements to the new email designer headline the July Marketo Engage release, but REST API updates and identity deprecations are also worth reviewing. Mike Pastore on July 30, 2025 Adobe Marketo Engage began rolling out its July 2025 product updates on July 11, 2025, and enhancements are rolling out to customers throughout the month. … Continue reading Email designer updates take center stage in Adobe Marketo July updates
Struggling to track how AI tools surface your brand? Adobe’s new LLM Optimizer reveals visibility gaps and delivers instant, actionable fixes. Mike Pastore on June 16, 2025 Adobe announced today Adobe LLM Optimizer, an enterprise application built to help businesses increase relevance in an environment where consumers embrace generative AI-powered interfaces to find and … Continue reading Adobe introduces LLM Optimizer to help teams improve AI search visibility
Here’s what’s new for Adobe Marketo Engage users from the May 2025 updates. Mike Pastore on May 28, 2025 The May 2025 updates for Adobe Marketo Engage started to roll out on May 23, 2025. Many of the May updates involve the new Email Designer, which was unveiled earlier this year. Here’s a closer … Continue reading Adobe focuses on new Email Designer in May 2025 Marketo Engage updates
