Hi, Welcome Welcome back September 30, 2024 This awesome online toolbox unleashes your browser’s power Save time and get more accomplished—without ever leaving Chrome, Firefox, or whatever browser you’re using. BY JR Raphael I can’t even begin to count the number of times I’ve needed some random-seeming, single-purpose tool for tweaking text or pulling off a … Continue reading This awesome online toolbox unleashes your browser’s power
Google: DOJ Missed The Forest Through The Trees by Laurie Sullivan , Staff Writer @lauriesullivan, September 30, 2024 Google owns the most powerful ad-serving business used by publishers to sell advertisements, the most powerful tool used by advertisers to buy them, and the largest exchange where the auctions are run. Lawyers for the U.S. Department of Justice … Continue reading Google: DOJ Missed The Forest Through The Trees
September 28, 2024 Hybrid work boosts productivity and reduces isolation, researchers say Balancing both office and remote work presents the most promising path forward. BY The Conversation New Zealand Prime Minister Christopher Luxon sparked debate on the future of work in his ountry this week when he ordered public service employees back to the office. But … Continue reading Hybrid work boosts productivity and reduces isolation, researchers say
September 29, 2024 Developing the fine art of saying what you mean Instead of trying to gain the upper hand, we might content ourselves with the goodwill we earn by being up-front, honest, and sincere. BY Yonason Goldson “Oh, no, I couldn’t possibly. . . .” “Please, go ahead; I don’t mind waiting.” “Thanks, but no … Continue reading Developing the fine art of saying what you mean
Spotify is up and running again after a brief outage Listeners on Sunday reported that the app and website had stopped working. cheyenne macdonald Updated Sun, Sep 29, 2024 Spotify Spotify should be working normally again now after a few hours of service issues. The Spotify Status account posted on X Sunday afternoon … Continue reading Spotify confirms it’s having service issues and is working on a fix
September 28, 2024 Grocery stores that donate expiring food make higher profits Researchers found that food donations correspond to a 33% increase in profit margin. BY The Conversation All major supermarkets and retailers that sell groceries, such as Kroger, Walmart, and Costco, give large amounts of food to food banks and pantries. In 2022, retailers donated close … Continue reading Grocery stores that donate expiring food make higher profits
September 28, 2024 3 ways to unlock your potential at work You have the opportunity to take the wheel in your career. It starts with believing that you can. BY Sandy Rubinstein Throughout my career as a founder and CEO, I’ve always prioritized mentoring and advising young professionals, providing them with the tools they need to … Continue reading 3 ways to unlock your potential at work
Kicking off Day 2 of The MarTech Conference, executives discussed building relationships and mastering the politics of marketing leadership. Chris Wood on September 26, 2024 Trinh Tham (left), founder of Straatt Business Reimagined, discusses leadership with (from top) Marni Puente, SVP/CMO SAIC; Karen Feldman, VP marketing and communications at IBM Consulting and keynote host … Continue reading Overcoming workplace politics: A marketer’s guide to cross-functional partnerships
The genAI industry is spending trillions to create interchangeable brands and products that are saving marketers time and money. Constantine von Hoffman on September 26, 2024 This year’s Dreamforce and Inbound user conferences were all about AI agents. “When we look back at this event years from now, you’re going to remember it as … Continue reading Why AI’s agents and commodification are good news for marketers
Balance short-term profitability with long-term brand equity with a holistic approach to social media advertising. Geoff Crain on September 27, 2024 As marketers face growing pressure to get the most value from their ad budgets, return on ad spend (ROAS) has become a go-to performance metric. ROAS measures how much revenue is earned for … Continue reading How to balance ROAS, brand safety and suitability in social media advertising
