Mary Lister — January 19, 2020 If you’re in marketing, you’re no stranger to landing pages. We’ve all clicked through an interesting ad looking for more information and abandoned the landing page because it was too confusing or didn’t hold enough information. And if we’re paying attention, we usually take note of what not to … Continue reading The 11 Landing Page Best Practices to Swear By
Daniel Ndukwu — December 27, 2019 Follow @daniel_ndukwu Landing pages are the bread and butter of online businesses. When used properly, you’re able to cater to different audience segments, focus on the right core message, and optimize for specific actions. The challenge is getting landing pages right. Almost no one gets it perfect on the … Continue reading A Simple Framework to Optimize Your Landing Pages
Kevin George — December 11, 2019 Follow @imkevin_monk A landing page, as the name itself suggests, is a web page that you land upon after clicking on a search engine optimized search result, marketing promotion and email or an online advertisement. In fact, a good landing page is a great way of boosting your business’s … Continue reading Evolution of Landing Pages: How Have They Changed Over Time
Jake Rheude — December 3, 2019 Follow @jakerheude If you want to convert on your landing page – sales, sign-ups, etc. – then you need traffic. But if you have the traffic and you’re still not converting, that means there’s a problem with the landing page itself. It’s time to take a critical eye to … Continue reading 8 Reasons Why Your Landing Pages Aren’t Converting High Enough
Chris Christoff — November 29, 2019 Follow @chriscct7 How much attention and research do you put into your calls-to-action when crafting a landing page? If your answer is that you quickly come up with the elements that make up a CTA and stick it on the page, you probably have a difficult time getting the … Continue reading How to Create High-Converting CTAs For Your Landing Page
Jake Link — November 29, 2019 If you’re a small business owner, surely someone has told you that you should be selling online. After all, 76% of US consumers shop online, and the biggest online shopping day of the year — Cyber Monday — is just around the corner. It’s possible you’re already convinced and … Continue reading Use Shoppable Landing Pages to Start Selling Online Quickly
Kevin George — November 25, 2019 Follow @imkevin_monk Irrespective of your business size, landing pages help you move people through every stage of the buyer’s journey. But it’s quite frustrating when your landing page fails to roll in leads or bring customers. So, what can be done to get your landing page noticed and actually, … Continue reading Is Your Landing Page Design Broken? (Learn More With Examples)
Kevin George — November 3, 2019 Follow @imkevin_monk Do you know which strategy works best to convert a visitor into a qualified lead in the journey of conversion? Yes, you got it right! It’s landing pages. Landing pages are an essential part of any inbound marketing campaigns, because they have the unique ability to convert … Continue reading Landing Page Optimization Tips (Backed by Psychology)
Khushboo Aulakh — November 1, 2019 Landing pages form the backbone of any PPC campaign. All the keywords, ad copy, and targeting in your PPC account are instrumental in getting visitors to your landing page, but are you keeping visitors engaged? Are they taking the action you want them to take? If you find yourself … Continue reading PPC Landing Pages Not Converting? 10 Ways to Optimize
Ben Duchesney — October 27, 2019 When building your website, writing your about page shouldn’t feel awkward, as if you’re sharing your life story with someone that doesn’t want to hear it. Instead, you should share your passion and explain why you’re excited about your brand. Customers read the about page when they’re looking for … Continue reading What Your About Page Should Say About Your Business
