by Amanda StrouseSeptember 7, 2016 They say a picture is worth 1,000 words. So how many words would you think a video is worth? The answer is millions! Research has shown that one minute of video is worth 1.8 million words. Just one minute! As YouTube remains the second most commonly used search engine, more … Continue reading Online Video Marketing: Tips, Types of Videos To Create & How To Promote Them.
by Luana Spinetti Follow @LuanaTFSeptember 7, 2016 According to HubSpot’s visual content marketing statistics for Jan 2016, today’s web users interact and are much more attracted by visuals than in the past, and marketers strive to give visual assets a more prominent role in their strategy. This is not only about compelling images to accompany … Continue reading How to Get Started With Video Marketing for Your Blog – A Short Guide
by Thomas Stocks Follow @VarnMediaAugust 31, 2016 Mobile marketing is big business, and its only going to become more important. With people spending so much time on their smartphones and tablets, the online marketing industry is seeing a marked shift towards providing content aimed at mobile users, with video becoming the most powerful tool. Views … Continue reading 5 Ways You Can Use Video More Effectively In Your Mobile Marketing
by Richard Smith Follow @MeRichardsmithAugust 23, 2016 Your social media catalogue might be brimming with options but the marketing outputs often seem less than satisfactory. While written content is good to share, social platforms are actually getting saturated with the same. There has been an influx of writers and every genre is being covered with … Continue reading 4 Ways Videos Can Propel Your Social Media Marketing Performance
by Neil Wood-Mitchell Follow @ThreeMotionUKAugust 22, 2016 The Art of Video Marketing – Part II In part I (Why Most YouTube Videos Suck) we looked at why the majority of YouTube videos fail to generate views; instead languishing with little or no interest. Thankfully YouTube is just one of a myriad of platforms and channels … Continue reading Creating the Perfect Video Marketing Storm
by Zac Johnson July 30, 2016 Follow @zacjohnsonJuly 30, 2016 If you’ve been around to experience the internet for the past 20 years, you will have seen a world of slow websites and static content transform into the fast-paced, social driven and live streaming world it is today. The internet and technology are transforming at … Continue reading How Video Is Changing The Face Of Online Marketing [Infographic]
by Nashaat Quadri July 28, 2016July 28, 2016 Everybody feels that content marketing is the future of digital marketing but they’re probably not aware as to what exactly is the trend in this field. What kind of content people love to consume and has greater chances of going viral? Yes, we are talking about video … Continue reading Stop Wasting Time and Start Video Marketing [Infographic]
Marketers on the forefront of live video tell what they’ve learned about content creation, production details and managing comments. Amy Gesenhues on July 28, 2016 at 9:30 am For brands and agencies wanting more engagement and wider exposure, live video is where it’s at – but producing a live broadcast that gets real results isn’t … Continue reading How to go live: Brands & agencies share their top tips for live video broadcasts
As the company’s first marketing employee, Adam Weber now serves as Dollar Shave Club’s CMO, leading the brand’s video marketing strategy. Amy Gesenhues on July 20, 2016 In 2012, Dollar Shave Club launched its brand on YouTube with the famous “Our Blades Are F****** Great!” video, bringing in 12,000 customers for the subscription razor service … Continue reading A CMO’s View: How Dollar Shave Club built its brand on video marketing
by Eyal Katz July 14, 2016 Follow @eyalk100July 14, 2016 If you run a website and you’re not using video, you could be missing out on a huge amount of traffic every month, not to mention on some pretty lucrative monetization options. On YouTube alone, users view approximately four billion videos per day. Extend the … Continue reading The Top 7 Flash & HTML5 Video Players for Ad Monetization
