CX leaders in B2B industries routinely have a formal process in place to collect customer feedback and hold multiple departments accountable for their customer experience efforts, according to a recent report from Medallia. Amy Gesenhues on November 26, 2019 B2B businesses have as much to gain from an optimal customer experience strategy as B2C organizations, … Continue reading Want to be a CX leader? Embrace more listening channels, collect and share customer feedback
Category Archives: User Experience
Your Beginners Guide to UX and UI
Karam Mangat — November 22, 2019 Follow @karamjitMangat If you are starting out as a designer or developer there are two terms that you will have to live within your everyday life – UX (User Experience) and UI (User interface). While the layman often uses these terms interchangeably there is a world of difference between … Continue reading Your Beginners Guide to UX and UI
Tips and Tools For Improving Your Website UX
Evan Futterman — November 14, 2019 You want your website to provide a user experience (UX) that is intuitive, reliable, fast, and engaging, but in order to provide that experience, you’ll need to have a deep understanding of users, what they need, what they value, their abilities, and their limitations—while taking into account your business … Continue reading Tips and Tools For Improving Your Website UX
User Interface Design vs. User Experience: What’s the Difference?
Aleah Taboclaon — October 29, 2019 Follow @aleahphils As a small business owner, you already know how important it is to have an online presence. With over 2.14 billion online shoppers expected to buy goods and services by the end of 2021, you can see why all of your effort should be on building your … Continue reading User Interface Design vs. User Experience: What’s the Difference?
Reduce Distractions for Improved User Experience
Ashley Stevens — October 18, 2019 Websites exist to be used, not just to be looked at. While the Nielsen Norman Group points out that “users have a positive emotional response to your visual design, and that makes them more tolerant of minor usability issues on your site,” a website should still strive to be … Continue reading Reduce Distractions for Improved User Experience
Is a Poorly Designed User Experience Crushing the ROI of Your B2B Website?
Laura Magnuson — October 11, 2019 Have you ever been in the supermarket with a list of items that you need for a recipe or a weekly shopping trip—but you just can’t seem to find that one last item on your list? Frustration creeps in as you wander from aisle to aisle. You may give … Continue reading Is a Poorly Designed User Experience Crushing the ROI of Your B2B Website?
What to Avoid on Your Website to Ensure a Good UX
Corie Stark — October 4, 2019 Think about the last website whose good user experience (UX) blew you away. Did it have a flashing marquee? What about Cosmic Sans font? It’s safe to assume it didn’t have either. Unless, of course, fluffy font is your thing. In that case, this blog may not be for … Continue reading What to Avoid on Your Website to Ensure a Good UX
The Benefits of Integrating User Experience (UX) With Scrum
John Gillespie — September 30, 2019 Follow @Agile_ity Does your firm exceed your customer’s expectations regularly? Is just meeting expectations good enough in your market? Businesses pursuing an improved ability to deliver customer value using Scrum face numerous challenges. Scrum’s focus is on producing a potentially releasable product increment after each Sprint (a Sprint is … Continue reading The Benefits of Integrating User Experience (UX) With Scrum
UX Best Practices for Forms (and Higher Conversions)
Evan Futterman — July 28, 2019 — July 28, 2019 Providing a good user experience for your website visitors is an essential step to ensure that you are able to capture leads by having users fill out your forms. By reducing the difficulty of filling out the form, providing a clear layout, ensuring optimal placement, … Continue reading UX Best Practices for Forms (and Higher Conversions)
4 ways to future-proof your UX
For users with visual, hearing, motor and cognitive issues, A/B split testing and user feedback can help you develop best practices. Marco Bonomo on July 19, 2019 at 8:00 am Great innovations have contributed to making our lives longer and shrinking the world as we know it. User experience has played a great part in … Continue reading 4 ways to future-proof your UX
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