Noa Eshed December 3, 2020 Look and behold, the Google Page Experience update is upon us. The new breed of signals will continue to redefine Google’s perception of how people interact with a website and its specific pages, which is a big deal. Why is this such a big deal, I hear you ask? Because … Continue reading Optimizing User Experience for SERPs in 2021 and Beyond
Category Archives: User Experience
Does Website UX Matter for SEO?
Jon-Mikel Bailey November 10, 2020 In the past, in another life, I argued that SEO was simply just good UX (user experience). This was a massive oversimplification of what SEO really involves, and I admit I was naive and not very learned in the art of technical SEO. Well, now I work for Karl Hindle, … Continue reading Does Website UX Matter for SEO?
Why HealthTech Companies Must Become More User-Centric or Risk Failing
Why HealthTech Companies Must Become More User-Centric or Risk Failing Balint Bene / 16 Aug 2020 HealthTech companies have been instrumental during the COVID-19 pandemic. These companies have made medical help outside of traditional facilities more accessible, kept communities informed, collected contact-tracing data, and facilitated the recent reopening of society. Here is how healthtech companies … Continue reading Why HealthTech Companies Must Become More User-Centric or Risk Failing
How to Create a Winning UX Case Study
Sam O’Brien July 17, 2020 When you work in user experience (UX) design, you’re focused on delivering useful, efficient products to users. There are a plethora of tasks and processes involved in doing so. Often, you handle those jobs on a kind of autopilot. They’re what you do, so you do them. That’s not much … Continue reading How to Create a Winning UX Case Study
8 Ways to Use Mobile UX Design to Improve the User Experience
Jenn Villa — May 15, 2020 Web designers typically design for desktop viewers when creating website layouts. But, while there’s no doubt that a sleek landscape layout is vital, statistics show that mobile, landscape-viewed sites surpass desktop searches in volume and market share worldwide, according to Statcounter. Even search engines like Google themselves are using … Continue reading 8 Ways to Use Mobile UX Design to Improve the User Experience
Did you know that users’ gazes follow a pinball pattern?
Eye tracking studies uncovered a “pinball pattern” in users’ gazes. Lauren Donovan on March 27, 2020 Adopt a dog. How to care for a dog. Buy dog food. Unique searches that generate different layouts and types of displays. The inconsistencies in search results pages are forcing users to review the page before jumping in and … Continue reading Did you know that users’ gazes follow a pinball pattern?
9 of the Best UX Design Principles You Need to Adopt Now
Lexie Lu — March 23, 2020 At the heart of user experience (UX) design is what speaks to your target audience. There are millions of websites vying for the attention of the public. If you want to grab your site visitors and keep them engaged, you need to pay attention to the user-friendliness of your … Continue reading 9 of the Best UX Design Principles You Need to Adopt Now
Performance UX: The Key to Increasing Conversions
Billy Farroll — February 24, 2020 Performance UX (PUX) is an ongoing system of design improvements that increase conversion rates and other KPIs. Instead of running isolated CRO campaigns, our PUX service continues to optimise your website and digital products for the long-term by improving usability, removing conversion barriers and increasing incentive. In an environment … Continue reading Performance UX: The Key to Increasing Conversions
UX Design Trends: The Factors That Matter Most in 2020
Billy Farroll — February 7, 2020 UX design has come a long way in recent years but the discipline is still finding its feet in an ever-changing digital environment. For every new UX design trend that promises to change the way we think about designed experiences (IoT, augmented reality, etc.), there’s still a lot of … Continue reading UX Design Trends: The Factors That Matter Most in 2020
Play by the Rules: 15 Tried and Tested Principles to Up your UX Game in 2020 – Part 1
Jennifer Warren — January 7, 2020 Sound design is no more the privilege of a handful of uniquely talented individuals. Today, virtually all designers, with the application of evergreen UX principles, can achieve the same. By the way, playing by the principles has its advantages. It increases the probability that a design will be successful. … Continue reading Play by the Rules: 15 Tried and Tested Principles to Up your UX Game in 2020 – Part 1