Hone-in on corporate executives on Twitter in 3 easy steps! Ever had a product or service to promote to the C-Suite within a large corporation and wish you could reach the CEO, CFO, CMO, or all of the above? In last week’s post, we showed you how to target the C-Suite on Facebook, Nail B2B … Continue reading Twitter B2B Top-Dog Targeting: Thursday’s Psychographic Hot House
Marc GubertiAugust 26, 2015 If you are just like the masses, there have been some days when you thought you were going to send out a tweet but realized it was over 140 characters. Although there are over 500 million tweets being sent out every day, Twitter’s 140 character limitation has resulted in millions of … Continue reading 6 Ways To Make Your Tweets Shorter
Troy HollenbeckAugust 26, 2015 Making use of Twitter as a marketing-engagement tool, will help you connect to your target audience very fast, given that each tweet needs only 140 characters of imagination, and takes no time at all. You do not have to invest hours of time sending updates on other social media networks to … Continue reading How to Grow a Responsive Twitter Audience
James DebonoAugust 24, 2015 Tweets appearing in Google for Brand and Personal Search. It seems that the deal that Google struck with Twitter back in February this year, to make it easier to show Tweets on search is finally coming to fruition here in the UK. On Friday, search results were altered as new additions … Continue reading Tweets Appearing in Google for Brand and Personal Search
Jason ChowAugust 19, 2015 Is Twitter dead? Probably not. Twitter is giving full access of its Tweets to Google. Twitter is making use of this traffic without logging into the platform. If you are a blogger, marketer or in business, Twitter should be a part of your overall social media campaign. It is vital to … Continue reading Basic Twitter Analytics: Free Tools, Excel Cheats, and Inside Tips
Chris AbrahamAugust 18, 2015 Over the last few weeks, I have been sharing my tools and processes with you. Now, we’re on to automating Twitter following, following-back, and unfollowing. Most of the tools I have used have made the process semi-automatic because doing everything on automatic broke Twitter’s ToS; however, ManageFlitter drives through the … Continue reading The Best Automagical Twitter Following Tools for Your Business
Renee ServinskyAugust 14, 2015 Your professional services firm has a Twitter account. Now what? Not only is Twitter inexpensive, but with well over 300 million users on the platform, you can spread awareness about your firm to a very large audience. Sounds great, right? But without followers, you won’t be reaching your full Twitter potential. Having … Continue reading 5 Ways to Boost Your Company’s Twitter Followers
People are much more likely to recommend brands that personalize customer service interactions. It’s “an an easy step that brands can take” to build relationships, Twitter researcher says. Martin Beck on August 14, 2015 That brands should be “human” on social media has become a cliche. Worse, in some cases, brands take the advice too … Continue reading Twitter’s Advice For Better Customer Service: Get Personal
Fueled by Wimbledon, England’s success in the women’s World Cup and a deep well of content, BBC stories receive nearly 4 million tweets, one million more than runner-up The New York Times. Martin Beck on August 13, 2015 Riding a strong July for sports in the UK, the BBC pushed its advantage as the most … Continue reading A Sporting July Helps BBC Remain Top Publisher On Twitter
Adam ToporekAugust 11, 2015 Twitter understands that it is often a channel for immediate customer response, and it is not only embracing its role as a customer service channel but beginning to focus on selling itself as an indispensable channel for customer service. On August 6th, Twitter released a Customer Service Playbook designed to convince … Continue reading Is Twitter THE Channel for Customer Service?
