Category Archives: TikTok

How to Utilize TikTok Video Content In Your Brand’s Social Media Strategy

Emilee Kyle July 30, 2020 It’s rare that a new social media platform comes to light and becomes mainstream, let alone one that adds value to a company’s social media strategy. With that being said, TikTok, and its video content capabilities, are currently taking the world by storm. What is TikTok? It’s a content-sharing app … Continue reading How to Utilize TikTok Video Content In Your Brand’s Social Media Strategy

Pro Tip: Here’s how you need to work with Influencers on TikTok

Content suitable for YouTube or Instagram typically won’t perform well on TikTok so give your influencers some room to tailor the content to what they know works well. Evan Horowitz on June 2, 2020 Similar to other social media platforms, TikTok influencers are an important (and “influential”) part of the ecosystem. Working with influencers – … Continue reading Pro Tip: Here’s how you need to work with Influencers on TikTok