Robert Gilbreath — October 30, 2017 Follow @Adomatica — October 30, 2017 Anyone new to the world of ecommerce knows that starting your own online store feels more like running a 7-Eleven in Hopkinsville, Kan., than running a store in the ever-busy “Mall of America.” Driving adequate (and targeted) traffic to your own store and … Continue reading How a Multichannel Strategy Leads to Growth for Online Businesses
Category Archives: Strategy
7 Hacks to Strategic Selling for Startups
Jonathan Furman — August 28, 2017 Follow @JonathanCFurman — August 28, 2017 rawpixel / Pixabay Sales can be tricky if you run a start-up. While there is no way to ensure that your sales pitches are successful all the time, here are a few tips you can use to make your interactions with your customers … Continue reading 7 Hacks to Strategic Selling for Startups
The AREA Method: When a Good Strategy Is Not Enough
Cheryl Strauss Einhorn — August 18, 2017 Follow @CherylEinhorn — August 18, 2017 Recently there’s a lot of evidence of high profile strategy failures, whether it’s the health care overhaul in Congress, the inability of the Organization of Petroleum Exporting Countries to bolster oil prices by cutting supplies, or disappointments from hot start-up initial public … Continue reading The AREA Method: When a Good Strategy Is Not Enough
Why Execution Eats Strategy For Breakfast
Arik Hanson — August 7, 2017 — August 7, 2017 For years, I’ve listened to experts and thought leaders tell me PR and digital marketing is all about strategy. And yes, sound strategic thinking is important. But I’m here today to tell you that in my experience execution eats strategy for breakfast. jill111 / Pixabay … Continue reading Why Execution Eats Strategy For Breakfast
How to Conduct Initial Research for Your Personalization Strategy
Katie Sweet — August 6, 2017 Follow @misskatiehrdy — August 6, 2017 WikiImages / Pixabay When it comes down to it, your personalization strategy will only be as successful as the effort you apply. While it is certainly possible to see impressive results without a real strategy in place – simply by implementing campaigns here … Continue reading How to Conduct Initial Research for Your Personalization Strategy
Gratitude Strategy: How to Develop One and Why You Need One
Carol Stephen — August 1, 2017 Follow @Carol_Stephen — August 1, 2017 Gratitude Strategy: How to Develop One and Why You Need One Gratitude Strategy The Law of Attraction fascinates me. When I first heard about it, it sounded so, well, dumb for lack of a better word. How could gratitude change anything? How could … Continue reading Gratitude Strategy: How to Develop One and Why You Need One
An Open Letter to C-Suite Executives About Strategic Planning
Clayton Wood — August 1, 2017 Follow @ClaytonWWood — August 1, 2017 StartupStockPhotos / Pixabay A few years ago, I found myself in dire need of some formal C level management skills. I started a company in 2007 that quickly grew into a good sized start up service with around 100 employees. It was a … Continue reading An Open Letter to C-Suite Executives About Strategic Planning
Technology and People Strategy
Burke Turner — June 26, 2017 Follow @weareatmosphere— June 26, 2017 Are there any holes in your people strategy? In today’s knowledge economy, where business relies on enabling talent to thrive, your people strategy must have the agenda of unlocking talent to deliver sustainable corporate growth. It’s about providing the right set of tools to … Continue reading Technology and People Strategy
How to Stalk Competition & Create an Unbeatable Strategy #Social
By Jessica Davis June 5th, 2017 With social media marketing, analytics tells you only part of the story. Without benchmarking, you’re in the dark about competition and how you’re faring against it. Competitive analysis will help you understand your hold over your market on social media and find ways to expand it. It will also … Continue reading How to Stalk Competition & Create an Unbeatable Strategy #Social
Lessons on How to Amass Power, Get Things Done, and Be Eaten Alive
Taylor Pearson — June 5, 2017 Follow @TaylorPearsonMe— June 5, 2017 Robert Moses may be the most influential historical figure you’ve never heard of. Moses was the master builder of New York. If you’ve ever set foot in a major city, he’s affected your life. He built more infrastructure than any individual in modern history. … Continue reading Lessons on How to Amass Power, Get Things Done, and Be Eaten Alive