Tabitha Jean NaylorJanuary 26, 2015 It’s common knowledge that employing right social media tactics can make a huge difference for a small business. If you’re finding it hard to get people to engage with your small business on social media, maybe you don’t understand which tactics to try as it can be confusing considering the … Continue reading 3 Fail-Proof Social Media Tactics For Amping Up Engagement
Category Archives: Social Media Utilization
What the BlackBerry Twitter Debacle Taught Us About Social Media
Helen NesterenkoJanuary 26, 2015 If you’ve been online in the last few weeks, you probably heard that BlackBerry made a pretty silly mistake on Twitter. Check out the small detail in the lower righthand corner of the screencap below: Image credit: Mashable That’s right, the phone manufacturer’s Tweet was sent via iPhone. As in, an … Continue reading What the BlackBerry Twitter Debacle Taught Us About Social Media
Why You Should Consider Bing in Your SEO Strategy
Business.comJanuary 25, 2015 Yes, Bing! You really need to take Bing SEO more seriously this year. Here are 5 biggest reasons why I think you need Bing in Your SEO strategy: 1. Bing Is Getting Bigger The Big Bing Theory has come to fruition! With Mozilla making Yahoo its default search engine on Firefox browser, … Continue reading Why You Should Consider Bing in Your SEO Strategy
Is That Job Posting…Really A Job Posting?
Frank BocchinoJanuary 25, 2015 Many people devoted some of this weekend to updating their resume and look for a new job. Back in prehistoric times, when resumes were printed on paper (Admit it my fellow dinosaurs…you remember), applying for jobs was a very different process. You’d check the local paper on Sunday, write targeted cover … Continue reading Is That Job Posting…Really A Job Posting?
Where Will Social Media Users Go In 2016? (Infographic)
Bob HutchinsJanuary 25, 2015 A few weeks ago, we talked about social network demographics of 2014. But what about this year – and the next? Where can we expect to see social media users setting up camp in the coming months? Where will we see them flooding out the exit gates? A new infographic produced … Continue reading Where Will Social Media Users Go In 2016? (Infographic)
4 Website Designs that Really Work
Mike WhitneyJanuary 25, 2015 “Design is content with intent. Content without intent is noise. Intent without content is decoration.”– Joe Sparano It’s no secret that simplicity reigns supreme in web design. The simplicity of a website’s design can go a long way towards making it the well-oiled, lead-converting machine you want it to be. On … Continue reading 4 Website Designs that Really Work
Top 6 Things You Need To Be Doing On Facebook to Increase Your Brand
Theo LevinsonJanuary 26, 2015 Here’s a good idea: stop trying to “get the word out.” If you think the only problem your brand is facing is visibility, then you’re wrong. Visibility is part of the problem. There are simply too many brands out there right now. In short; stop thinking of Facebook as an advertising … Continue reading Top 6 Things You Need To Be Doing On Facebook to Increase Your Brand
Two Major Roadblocks Inhibiting a Single Customer View
Reeyaz HamiraniJanuary 25, 2015 The growth of eCommerce, social networks, mobile, cloud infrastructure, and connected devices has created an avalanche of consumer identity data. With the wide variety of profiles being established across channels, marketers are struggling to handle the data-rich assets their efforts are generating. In fact, the IDC estimates that 80% of customer … Continue reading Two Major Roadblocks Inhibiting a Single Customer View
How to Build an Effective Executive Social Media Presence
Business.comJanuary 24, 2015 Cultivating an active, engaged and effective executive social media presence takes time and attention, which is why many senior executives are late to the social media game. However, as is the case with most endeavors, it’s easy to make time for activities that provide value. Here are some ways to get started … Continue reading How to Build an Effective Executive Social Media Presence
5 Sure-Fire Ways To Fail At Social Media
Ron JohnsonJanuary 24, 2015 Social media is everywhere, and everybody seems to be using it to one degree or another. We see a lot of business-based social media pages that aren’t accomplishing what those businesses likely had in mind when they started the accounts. In fact, we see a growing trend of highly ineffective social … Continue reading 5 Sure-Fire Ways To Fail At Social Media