Kirsty SharmanSeptember 28, 2015 If working in digital over the last few years has taught me anything its that online is a place where a brand, and its community combined, will tell its story. That’s why brands across the globe are working closely with social influencers to create meaningful content, share it, and find interesting … Continue reading How Much Is That Tweet Really Worth? [Infographic]
Roxanne RoarkSeptember 27, 2015 If you’re new to the internet or just new to business and realizing, quickly, that you need to be on social media, I wanted to write this article for you. You may not realize just how to use social media to your advantage and I wanted to help you get there. … Continue reading How to Use Social Media
Katie LeimkuehlerSeptember 26, 2015 Shhh..I’m going to share with you the brutal and honest truth about social media, you may not like it, but its better you know what you are getting into before you hop on every social media channel and then wonder why you haven’t sold a million products yet. Social media often … Continue reading 3 Eye-Opening Social Media Secrets You Need to Know
Andrea EldridgeSeptember 23, 2015 Too Much Information – Nerds On Call Computer Repair Your Facebook friends list could include everyone from mom’s cousins to former high school teachers to co-workers. When you post something to social media, you really need to consider your audience before you click “share.” While we love sharing the details of great vacations and the exciting … Continue reading Social Media: TMI (Too Much Information) Fundamentals
VerticalResponseSeptember 23, 2015 Are you getting your video fix on Facebook? More people are now turning to the social media channel to watch videos. According to the social media giant, there are one billion video views a day, with 65 percent of viewers watching on mobile devices. Facebook is responding by putting a greater emphasis … Continue reading Capitalize on Video: Facebook’s New Emphasis
James ClearSeptember 22, 2015 How much time do you spend consuming information that you have no intention of taking action on or that you don’t care deeply about? For example: the nightly news cycle of local crimes, the endless stream of Facebook and Twitter updates, celebrity gossip, reality TV shows, Buzzfeed articles. The list goes … Continue reading Stop Overdosing on Celebrity Gossip, The News, and Low Quality Information
Sahail AshrafSeptember 22, 2015 Becoming good at any aspect of social media marketing is a tall order in the first place because it is just plain difficult and challenging. However, becoming a professional in this arena takes determination, focus, and a real sense of the bigger picture. We’d like to help you along the way. … Continue reading How To Become A Social Media Marketing Pro In 12 Days
Brian HonigmanSeptember 22, 2015 Social media marketing is a tough discipline to master because it makes two demands of marketers that seem to contradict each other. On the one hand, the data-driven nature of social lends itself to a bottom line-oriented mode of thinking. In addition, consistency is likely the most important factor when it … Continue reading Balancing Planning With Spontaneity on Social Media
Bob HutchinsSeptember 21, 2015 Demographics are a facet of marketing where art and science come together. Get the right mixture, and you can get the perfect message in front of the ideal audience for your brand. A new infographic from Accenture Interactive’s Acquity Group (via Adweek) sheds light onto what makes for successful demographic segmentation … Continue reading Everything To Know About Your Audience’s Social Media Habits [Infographic]
Michelle BrammerSeptember 21, 2015 It’s touted that advertisers waste $ 6 billion per year in ad spending due to fraudulent advertising practices. With such a highly replicable business model, this unscrupulous activity carries a high profit margin, with no legal ramifications for the fraudsters’ actions. In fact, if they’re caught, they simply modify their practices … Continue reading Who Commits Online Advertising Fraud and How to Stop It
