by Holly Wade July 10, 2016 Follow @GrJobInterviewJuly 10, 2016 Social media reigns supreme in everyday life and in business – it’s just the truth. Your organization’s online community is a group of people who carefully watch your every move through social media. They do it because they care (otherwise they wouldn’t follow you), and … Continue reading 5 Ways to Reflect Company Culture Through Social Media
Category Archives: Social Media Utilization
Delete Your Account
by Laura Donovan July 8, 2016 Follow @thewordproJuly 8, 2016 There are over 2.3 billion active Social Media users (Brandwatch) and 80% of them prefer to connect with brands through Facebook (Hubspot). While Social Media has taken the world by storm, many business owners (and even marketing companies) find it difficult to understand how the … Continue reading Delete Your Account
The Surprising Value of Social Media for Investor Relations
by William Comcowich July 8, 2016 Follow @CyberAlertJuly 8, 2016 Social media clearly offers PR and marketing benefits. So why aren’t investor relations (IR) specialists taking advantage of social media to a greater extent? Most corporate investor relations practitioners polled in the National Investor Relations 2016 Social Media for Investor Relations Survey, 72 percent to … Continue reading The Surprising Value of Social Media for Investor Relations
Understanding How Copyright Law Affects Social Media
by Jenni Boyd July 8, 2016 Follow @thequasihipsterJuly 8, 2016 One of the most confusing areas of the internet is how it is affected by copyright law. Does copyright law apply to works that are published online? Yes. Will using a copyrighted work that you found online infringe on the copyright? Most likely. In this … Continue reading Understanding How Copyright Law Affects Social Media
6 Social Media Concepts You Can Work Into Your Business’s Everyday Processes
by Dan Steiner July 8, 2016 Follow @danlsteinerJuly 8, 2016 Social media has changed the way friends and family members communicate with each other. Instead of placing a phone call or sending a text, many people choose instead to post a social media update to let everyone know what they’re up to at once. The … Continue reading 6 Social Media Concepts You Can Work Into Your Business’s Everyday Processes
SocialPro 2016 recap: What Your Social Data Should Be Teaching You
Are you getting the most out of your social data? Columnist Benjamin Spiegel summarizes a SocialPro session that included some surprising data-driven findings. Benjamin Spiegel on July 8, 2016 at 9:39 am I had the pleasure of attending Chris Kerns’s session on “What Your Social Data Should Be Teaching You” at Marketing Land’s SocialPro 2016 … Continue reading SocialPro 2016 recap: What Your Social Data Should Be Teaching You
Why Connecting With Everyone May Cause You to Lose Out
by James Potter July 7, 2016 Follow @thelinkedinmanJuly 7, 2016 The other day, I was meeting a client for coffee, and he seemed very excited. You’ll never guess how many new contacts I got this week, he said. 72! In a single week! Well, that might sound impressive, but is it really? When I asked … Continue reading Why Connecting With Everyone May Cause You to Lose Out
8 Old Fashioned Social Media Tactics You Need To Stop Using Now
by Sahail Ashraf July 1, 2016 Follow @TalcontentJuly 1, 2016 Hey, you know what? Social media has changed a lot more than you might think. Okay, it’s not that different to what it was a couple of years ago, but it’s definitely fair to say that things were a little less complex two years ago. … Continue reading 8 Old Fashioned Social Media Tactics You Need To Stop Using Now
The Business of the Brain on the Internet: How to Tactfully Use Emotions to Influence Others
by Erika Dickstein July 1, 2016 Follow @springinsightJuly 1, 2016 Have you ever spotted a super cute top hanging in a storefront window only to walk by that same window day after day without setting foot in the store? Maybe the top is a little pricey or too heavy for the warm weather your area … Continue reading The Business of the Brain on the Internet: How to Tactfully Use Emotions to Influence Others
Social Media for Startups: Competition, Knowledge and Budget
by Chitraparna Sinha July 1, 2016 Follow @chitraparnaJuly 1, 2016 According to the GEM Global Report, 3 businesses are launched every second! Unbelievable? Check out the visualization of startup births and death in “real-time’ here. The numbers are unbelievable and staggering. With the rising number of startup ventures, formulating and executing effective social media exposure … Continue reading Social Media for Startups: Competition, Knowledge and Budget