Laura Donovan December 2, 2014 We get calls every day from business owners looking for websites or marketing and advertising help. Often they ask how they can get higher on Searches – increase their SEO or ask where to advertise and make sales. We are constantly telling them the importance of having a strong Social … Continue reading No More Excuses – It’s Time to Take Social Media Seriously
Colleen Nolan December 1, 2014 If you are like me, you are waiting for someone you know to send you an Ello invitation. Why? Ello, for lack of a more eloquent description, is an ad-free Facebook. No ads at its launch – or ever. All of this is explained to current and potential users … Continue reading Ello: Social Networking Without Ads
by Laurie Sullivan, December 01, 2014 Retail stores capitalized on higher online searches this Thanksgiving holiday season. Bloomingdale’s and Macy’s turned Cyber Monday into Cyber Sunday, beginning online sales a day early, and added free shipping and returns into the mix. Talbots, Neiman Marcus and a host of other stores extended Black Friday deals through … Continue reading Holiday Online Searches, Purchases Attracting Consumers
Lori Soard December 1, 2014 Spam! We all hate it, yet marketers continue to inundate the average with spam at every turn. You likely get spam emails, spam popups and, if you own a WordPress site, spam comments posted to your blog. While Akismet and other spam stoppers do a pretty good job of filtering … Continue reading Sick of WordPress Comment Spam? 5 Ways to Stop It Today
Miriam Hara November 30, 2014 Your business or brand has been an early adopter or late adopter on social media… good for you! It goes without saying that today social media is and should be part of any marketing and sales strategy mix and rightly so. Along with its popularity, from a marketing perspective, … Continue reading Social Media Profiling: A Marketing Must
Ann Smarty November 30, 2014 This question I hear all the time: “How do you manage to be everywhere”. Ok, I am not everywhere but I have some tools that help me participate in any discussions involving myself or my projects. Here are my tips.. Types of mentions I am monitoring: My full name … Continue reading 5 Dashboards to Monitor Your Brand Mentions: Be Everywhere
Heather Smith November 30, 2014 Retailers investing in social media marketing are finding success in terms of brand awareness, engagement and sales. As many as 93% of marketers are using social media platforms like Facebook, Twitter, Pinterest and Instagram as part of their marketing efforts. New data is giving retail marketers more insights into … Continue reading How-To For Retailers: Maximizing Facebook Engagement With Images
Jennifer Hanford November 29, 2014 Without a doubt, the right social media tool or tools can truly become a marketer’s best friend. The only problem? There are so many to choose from! If you’re prone to “Shiny Object Syndrome,” you may end up wasting more time trying out social media tools rather than saving … Continue reading Social Media Tools Marketers Can Be Thankful For
Brian Honigman November 29, 2014 Apart from the futuristic sounds and imagery associated with Electronic Dance Music, artists in the genre are also taking a very forward-thinking approach to their use of social media. The reason artists have embraced social media so strongly is because that’s where their audience is. A recent study by … Continue reading 3 Lessons Learned From Musicians Rocking Social Media
Wendy Bryant-Beswick November 28, 2014 In 2009, my husband, a techie, told me, “You need to get on this Twitter thing – it’s going to be big.” I established a profile and started lightly tweeting. I then began experimenting using Twitter for marketing thought leadership and that’s when I got hooked – where else could … Continue reading Why I Love Social Media
