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Category Archives: Social Media Strategies

7 Questions to Ask and Answer Before Building Your Social Media Strategy

Dhariana Lozano — March 4, 2018 Follow @DhariLo — March 4, 2018 Creating a social media strategy for your brand or business can be overwhelming. In this post I’ll break down the 7 key questions you should ask before you start creating your strategy to make the process a little easier. In this post we’ll … Continue reading 7 Questions to Ask and Answer Before Building Your Social Media Strategy →

6 Reasons Why You Need A Social Media Strategy

Social Media Strategies

Dhariana Lozano — February 26, 2018 Follow @DhariLo — February 26, 2018 Trying to build a brand on social media without a defined social media strategy can be really counter productive and a waste of time. You’ll find yourself just posting to post, with no rhyme or reason which leads to seeing no return from … Continue reading 6 Reasons Why You Need A Social Media Strategy →

How To Adapt A Social Media Strategy To An Inconsistent Business Model

Social Media Strategies

Ivan Ivanov — February 23, 2018 — February 23, 2018 In the world of digital marketing, an agency is bound by two prime factors. The first is easy and simple to understand – it’s the creativity of its employees. However, the second is directly related with the ability of the digital marketing agency to close … Continue reading How To Adapt A Social Media Strategy To An Inconsistent Business Model →

Up Your Social Media Game with These Top 20 Tips

Social Media Strategies

Sandy Moore — February 19, 2018 — February 19, 2018 geralt / Pixabay Interested in taking your social media strategy to the next level? It’s not enough to just post on social media channels. Reconsider your overall strategy and how to reach your audience with relevant and engaging content. To up your social media game … Continue reading Up Your Social Media Game with These Top 20 Tips →

How to Offer Outstanding Social Media Support

Social Media Strategies

Julie Morse — February 14, 2018 — February 14, 2018 When your customers want to reach you, where do they go? Chances are, they head to your social media accounts. While phone and email are still critical support channels, it’s no surprise that nearly 70 percent of consumers have used social media for customer service … Continue reading How to Offer Outstanding Social Media Support →

Social Media Management: 5 Steps to Success

Social Media Strategies

Emily Sidley — December 28, 2017 Follow @EmilySidleyPR — December 28, 2017 Follow these 5 steps for social media management success. Does social media management play a role in your company’s marketing plan? It’s a key element for business success! But how do you go about managing various social channels for your company? It takes … Continue reading Social Media Management: 5 Steps to Success →

Why A Social Media Strategy Is Critical to Your Business’s Success

Social Media Strategies

Shea Drake — December 19, 2017 — December 19, 2017 Is your social media strategy 2018 proof? The Pew Research Center reports social media traffic increased from 5% in 2005 to 69% by 2011 — and that number has likely increased since then. If you own a business, the stat might not impress you much. … Continue reading Why A Social Media Strategy Is Critical to Your Business’s Success →

The Complete Guide To Create Your Own Social Media Strategy Map

Social Media Strategies

By Joydeep Bhattacharya November 24th, 2017 The way businesses operate has undergone a sea change in the past decade. Earlier, it was all about the needs of the company. Now, the demands of the audience are taken into consideration as well. Why? To establish a better relationship with them and convert them into loyal customers. For … Continue reading The Complete Guide To Create Your Own Social Media Strategy Map →

Clearing Things Up — Connecting Social Media to Sales

Social Media Strategies

Jordan Con — November 8, 2017 Follow @jordanmcon — November 8, 2017 Jay Baer, in Why Social Will Never Get The Credit It Deserves: “It’s very, very difficult to fully account for the impact and the power of social media and its influence on our purchasing decisions.” Frank V. Cespedes, Senior Lecturer at Harvard Business … Continue reading Clearing Things Up — Connecting Social Media to Sales →

Redefining Your Social Strategy: Commercials Vs. Conversations

Social Media Strategies

Eric Johnson — October 24, 2017 — October 24, 2017 The Death of the Commercial Free-Photos / Pixabay Twenty years ago, advertising was a lot more straightforward than it is today. It might not have been any easier, but it was definitely predictable. At the time, the best way to get your message out was … Continue reading Redefining Your Social Strategy: Commercials Vs. Conversations →