by John Darwin December 17, 2015 Follow @johnwdarwinDecember 17, 2015 Why do companies’ social media efforts fail? Though there’s a number of reasons companies fall short on social media, one of the most common reasons is simple: a lack of strategy. Getting active on social media for the sake of being on social media is … Continue reading 5 Questions You Absolutely Must Ask When Building a Social Media Strategy
Category Archives: Social Media Strategies
How to Plan Your Social Media Goals
by Penney Fox December 16, 2015 Follow @foxinteractiveDecember 16, 2015 Doing a Deep Dive into Planning Like every other small business owner, I’ve been working on my plans for 2016. My usual planning for the next year is a full day session of reviewing, recapping, brainstorming and creating quarterly plans with all the programs I’m … Continue reading How to Plan Your Social Media Goals
A Simple Social Media Marketing Strategy For 2016
by Debbie Harris December 7, 2015 Follow @DebbieLeeHarrisDecember 7, 2015 The New Year is approaching and you may still be wondering about a simple social marketing strategy for 2016. You may have already jumped into the deep end with social media marketing or perhaps just your big toe in 2015 but there is no doubt … Continue reading A Simple Social Media Marketing Strategy For 2016
Building Your Social Media Strategy
by Penney Fox November 19, 2015 Follow @foxinteractiveNovember 19, 2015 It’s that time of year It’s that time of year when we start seeing posts, pins and tweets about buying a 2016 planner. People are promoting datebooks, life planners and personal organizers. And don’t even get me started on the tons of free printables … Continue reading Building Your Social Media Strategy
3 Social Media Strategies To Ensure Marketing Success Across Your Social Team
by Jasmine Sandler November 12, 2015 Follow @Jasmine_SandlerNovember 12, 2015 In my daily work, I come across marketing organizations of all shapes and sizes. In this digital age and moving forward into what I call “The Age of Increasing Technology Individualism,” every company, no matter the size, requires a solid social media team and working … Continue reading 3 Social Media Strategies To Ensure Marketing Success Across Your Social Team
Insider Secrets: How to Build a Social Media Strategy
Andy NathanNovember 5, 2015 If you’ve been listening to all the buzzwords that circle around in social media, one stands taller than the rest: social media strategy. Everyone is talking about it, and most people say you need a strategy. While some may say the phrase is used too often, it is because strategy is … Continue reading Insider Secrets: How to Build a Social Media Strategy
Taking Your PR Stunt to the Next Level Through Social Media
Vivienne EganOctober 31, 2015 Pyrotechnics stunt exhibition by “Giant Auto Rodéo”, Ciney, Belgium We are all aware that social media is critical within any sales or marketing campaign. Most of us have used these platforms in relation to promoting a new product, responding to customers or to gain valuable feedback in terms of an ongoing … Continue reading Taking Your PR Stunt to the Next Level Through Social Media
Why a Zombie Apocalypse Would be Better Than Having an Old School Social Media Manager
Carol StephenOctober 23, 2015 Why a Zombie Apocalypse Would be Better Than Having an Old School Social Media Manager We’ve all heard about why it’s a fabulous idea to have an old-school social media manager. But who ever talks about the downside? Nobody, that’s who! And who compares it to a Zombie Apocalypse? Nobody again! … Continue reading Why a Zombie Apocalypse Would be Better Than Having an Old School Social Media Manager
Nail Your 2015 Holiday Social Media Strategy
Zoe WaldronOctober 22, 2015 Crafting a holiday marketing strategy across multiple social media platforms is a great way to increase product and brand awareness, followers, engagement and holiday sales. The first step? Name your holiday campaign as a whole and create a unique hashtag around that name. By creating a simple yet memorable multi-platform hashtag … Continue reading Nail Your 2015 Holiday Social Media Strategy
Social Media Strategy: A Must-Have in Every 2016 Marketing Budget
Dina ShuqomOctober 22, 2015 It’s that time of year again. The fun time of reviewing your expenses from the past year and comparing them to the sales they’ve brought in, and setting a marketing budget for the next year to present to your boss. We know that’s not an easy task. There are many things … Continue reading Social Media Strategy: A Must-Have in Every 2016 Marketing Budget
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