Snapchat’s move to take full control over Discover ad sales would consolidate ad buying and could commoditize ad inventory. Tim Peterson on October 31, 2016 Snapchat’s reported plan to take full control of ad sales from publishers in its Discover section isn’t simply a bad thing for those publishers because they can’t package Snapchat … Continue reading What Snapchat’s Discover ad sales shift may mean for marketers
Category Archives: Snapchat Marketing
The 3 Steps for a Great Snapchat Marketing Campaign
by Denise Chan Follow @denisechan26September 19, 2016 According to eMarketer, almost one in every five Americans will use Snapchat this year. Snapchat is also on track to expand its active US user base to nearly 59 million by the end of 2016, putting its active user count ahead of both Twitter and Pinterest. With updates … Continue reading The 3 Steps for a Great Snapchat Marketing Campaign
11 Ways Your Business Can Take Advantage of Snapchat’s Marketing Potential
by Young Entrepreneur Council Follow @YECAugust 30, 2016 What is your company doing to take advantage of Snapchat’s marketing potential and why? 1. Sponsor Geofilters at Area Networking Events As a storytelling agency, we’ve used the platform to help others broadcast their message by sponsoring Geofilters at networking events. The filters are super easy for … Continue reading 11 Ways Your Business Can Take Advantage of Snapchat’s Marketing Potential
How to Customize Your Snaps with Bitmoji for Snapchat
by Jennifer Frances Follow @socialbeesmediaAugust 22, 2016 Bitmoji for Snapchat is the latest and hottest update in the social network right after the recent introduction of Memories. In this article, we are going to teach you how to add your very own custom Snapchat Emojis, and tell you why it is a cool opportunity for … Continue reading How to Customize Your Snaps with Bitmoji for Snapchat
8 Spectacular Snapchat Marketing Strategies to Grow Your Business
by Carlo PacisAugust 15, 2016 Are you looking to grow your business? Have you made Snapchat a part of your social media marketing strategy? Between 2015 and 2016, Snapchat’s monthly active users doubled from 100 million to 200 million users, showing significantly faster growth than Facebook, Instagram, and Twitter. With an overwhelming 75% of these … Continue reading 8 Spectacular Snapchat Marketing Strategies to Grow Your Business
How the Pros Use Snapchat To Drive Sales
by Anna KachurAugust 11, 2016 Snapchat and Marketing go hand in hand, it is no longer an obscure little social network. With over $ 100 million active daily users it has become the third most popular social media platform among millennials. The company is valued at $ 16 billion and marketers are elbowing their way … Continue reading How the Pros Use Snapchat To Drive Sales
How To Tell More Creative Snapchat Stories
by Austin Iuliano July 12, 2016 Follow @austiniulianoJuly 12, 2016 How to tell more Creative Snapchat Stories Being constantly creative is a challenge at times. Snapchat by and large is not known as a super easy platform. Yes, the limitations and boundaries in the platform can actually inspire creativity. But, what happens when that creativity … Continue reading How To Tell More Creative Snapchat Stories
10 Actionable Tips to Get Your First 1,000 Snapchat Followers
by Rahul Dubey July 7, 2016July 7, 2016 Since its launch in September 2011, Snapchat has come a long way. In an acquisition bid in 2013, Facebook offered Snapchat $ 3 billion, and after that the graph of Snapchat’s popularity has risen exponentially. At the code conference in 2015, Evan Spiegel the founder of Snapchat, … Continue reading 10 Actionable Tips to Get Your First 1,000 Snapchat Followers
Using Snapchat for Your Brand
by Melanie Mulvihill July 6, 2016July 6, 2016 What is Snapchat? Snapchat is a mobile app that allows you to send videos and photos to others that disappear after a selected amount of time. This is one of the most popular apps among the millennial audience, with 60% of US citizens ages 13-34 using it. … Continue reading Using Snapchat for Your Brand
10 Surprising Snapchat Secrets Every Marketer Should Know
by Nicholas Boodram June 8, 2016June 8, 2016 You’re afraid that they’ve moved on. Aren’t you? Your engagement on other platforms isn’t growing and you’re worried that your tribe is converging somewhere else. Their attention is on Snapchat and you know it. But you’re also aware that you don’t know enough about the app to … Continue reading 10 Surprising Snapchat Secrets Every Marketer Should Know