Dina ShuqomMay 7, 2015 In 2013, we shared with you 100 Social Media Stats to present the fact that social media should not be ignored in your marketing campaign. This was only two years ago, but in social media world, it feels more like 10 years. Due to social media’s ever-evolving nature, we decided to … Continue reading 25 Social Media Stats That Prove It’s Still Worth Your Time
Eugene BekkerMay 2, 2015 Point-of-sale (POS) systems are making headlines after four different POS providers suffered data breaches in the past year — exposing customer information at a variety of small businesses. These businesses entrusted their POS providers with protecting customer information but were quickly subjected to harsh backlash from their defrauded consumers — 28 … Continue reading What Small Business’ Need to Know about POS Systems
Richard KirbyMay 3, 2015 In my first post in this series titled Big Challenges for Small Business Owners, three important areas for small business success were outlined: people, finances, and time. In the second post titled The Small Business People Puzzle (Part 1), we discussed finding, attracting, selecting, and on-boarding the “right” employees. In this … Continue reading The Small Business People Puzzle, Part 2
Trevor YoungApril 29, 2015 The social web has been with us for a while now, albeit it has continually evolved at an incredible rate during that period. However, there have been many etiquettes, or ‘truisms’ if I can put it that way, that have more or less been established around social media that unfortunately still … Continue reading 5 Things Small Businesses Are Doing Wrong On Social Media (And How To Fix Them)
Marc ProsserApril 24, 2015 Small business owners have enough on their plate without spending hours trying to manually calculate financial information for their business. That is what small business calculators are for. They save you time, effort, and their results are generally more accurate than if you try to figure things out for yourself. Here … Continue reading 10 Essential Small Business Calculators
Alexandra MyersApril 23, 2015 Are today’s elected government officials helping or hurting small business in America? The answer largely depends on the political affiliation of whom you ask. According to a survey by the National Small Business Association (NSBA), 39 percent of small business owners identify as Republican, followed by 29 percent who identify as … Continue reading The State of Small Business 2015 [Infographic]
Jamie SutherlandApril 23, 2015 If you own a service-based business like a barber shop, yoga studio or even a pet salon, it’s likely that you also sell a selection of products to your customers. Keeping track of this inventory and knowing when to reorder your customers’ favorites can be a bit of a headache. Thankfully, … Continue reading 5 Steps to Simple Inventory Management for Your Small Business
Susan SolovicApril 23, 2015 The descriptive phrase “user friendly” was invented because so many processes associated with technology can be a pain. Frankly, getting a small business firmly and properly established in Google search results and maps has been difficult for many owners. A friend of mine does online editorial work with several small businesses … Continue reading New Google Program May Be Just What Your Small Business Needs
Harsh AjmeraApril 21, 2015 Facebook is constantly bringing about changes to its algorithm and introducing new features so it can enhance the user experience (at least that’s what we hear). Some of the changes have received quite a backlash, but the addition of new call-to-action buttons has transformed marketing for brands in a creative and … Continue reading How Small Businesses Can Use Facebook Calls-to-Action Effectively
Richard KirbyApril 20, 2015 Small business owners wear many hats and make many decisions each day. Most of these decisions are small and they have minor impacts. Some, however, are common to most small businesses and can have major impacts. That’s what this post is all about. The first big challenge facing most small business … Continue reading Big Challenges For Small Business Owners
