Too Many Fish In The Sea: The Search For Brand Love by Gord Hotchkiss, Featured Contributor, February 21, 2017 I still see — in a number of MediaPost articles and in other places — a lot of talk about “brand love.” So let’s talk about that. My grandfather Jack, who farmed on the Canadian prairies … Continue reading Too Many Fish In The Sea: The Search For Brand Love
Category Archives: Search Engine Optimization
On-Page SEO: Boost Your Visibility in Search Engines
Debra Murphy — February 20, 2017 Follow @MasterfulMktg— February 20, 2017 Time to go back to basics when it comes to creating online visibility for your business. On-page SEO is a simple process: Optimize each and every page of your website in order to rank higher in the search engine results pages. This simple task … Continue reading On-Page SEO: Boost Your Visibility in Search Engines
‘Things to do near me’ SEO
Columnist Andrew Shotland takes a look at the “near me” phenomenon and shares data that helps illuminate how to rank for these queries. Andrew Shotland on February 14, 2017 If you are targeting local searchers and have not employed a “Near Me” SEO strategy, I think it’s time we had a talk. As you … Continue reading ‘Things to do near me’ SEO
HTTP Status Codes & Technical SEO
By Nick Rojas February 10th, 2017 HTTP codes received much attention in 2016, most notably from tech leaders at Google. The search giant’s attempt to migrate the internet from HTTP to HTTPS has actually changed HTTP redirects impact on SEO ranking. Website migration and performance upgrades no longer have the same impact on PageRank. In … Continue reading HTTP Status Codes & Technical SEO
4 Secrets to Website Navigation Design with SEO Power
Nate Dame — February 7, 2017 Follow @seonate— February 7, 2017 An effective site menu structure is one of the most important elements of a website. It guides users through the brand experience and allows search engine crawlers to discover and prioritize site content. An effective site menu structure can increase leads, conversions, and search … Continue reading 4 Secrets to Website Navigation Design with SEO Power
5 Reasons You Really Need SEO
Sean Butler — February 3, 2017 — February 3, 2017 SEO is one of only two marketing methods a business can use to improve their chances of being found on the first page of Google, Bing, and other search engines. While PPC offers instant visibility for your keywords, coupling this strategy with SEO can improve … Continue reading 5 Reasons You Really Need SEO
3 SEO Strategies to Grow Organic Traffic
Zach Heller — February 2, 2017 Follow @zheller— February 2, 2017 The ultimate search engine optimization strategy is made up of three critical efforts: Technical SEO Fixes Onsite Content Offsite Content/Link building Doing any one of these things without the other two can still help your website rank better. But doing all three is the … Continue reading 3 SEO Strategies to Grow Organic Traffic
How to Optimize Your On-Page Signals for Local SEO
By Shane Barker February 2nd, 2017 Would you like to connect and engage with customers who are actively seeking your products or services? Then getting your site geared up for local SEO is a must. With growing competition out there, remember to do more than local SEO. Optimize your SEO. You want to squeeze as … Continue reading How to Optimize Your On-Page Signals for Local SEO
Network Your Way to Increased SEO
Thea Partridge — February 1, 2017 — February 1, 2017 For those of you who are uninitiated in the dark art of SEO, it’s a multifaceted area of the digital marketing arena, but for the purposes of this blog I’ll be specifically focusing on link building; the lifeblood of SEO. Even the shiniest of lovely … Continue reading Network Your Way to Increased SEO
5 More Reasons You Really Need SEO
Sean Butler — January 31, 2017 — January 31, 2017 Last week we talked about five reasons a good SEO strategy is important for your business. Here are five MORE reasons your business needs to invest in an SEO strategy: 1. SEO Improves the User Experience The purpose of an SEO strategy is to appeal … Continue reading 5 More Reasons You Really Need SEO