Microsoft Blocked From Reddit Content, Declined To Play By Rules by Laurie Sullivan , Staff Writer @lauriesullivan, July 25, 2024 Reddit recognizes that its user-generated content and the ideas behind it have become a valuable source of information for millions — similar to the awareness of what user-generated content could lead to in the early days … Continue reading Microsoft, Other Search Engines Blocked From Indexing Reddit Content
Reddit Heats Up Major Sports League Partnerships With Ads, Fan Posts by Laurie Sullivan , Staff Writer @lauriesullivan, July 22, 2024 Reddit has struck deals with major sports organizations through a program that should help it increase revenue and drive more traffic to the site. Deals with the NFL, NBA, MLB, NASCAR, and PGA Tour will … Continue reading Reddit Heats Up Major Sports League Partnerships With Ads, Fan Posts
Cannes Lions: Reddit Taps Comments To Increase Ad Performance by Laurie Sullivan , Staff Writer @lauriesullivan, June 17, 2024 Reddit will put more ads in its comment section allowing redditors’ comments to feed the ads. The company announced its plans Monday at the Cannes Lions International Festival of Creativity to serve more ads within the conversations in … Continue reading Cannes Lions: Reddit Taps Comments To Increase Ad Performance
What Reddit Trending Search Terms Tell Advertisers by Laurie Sullivan , Staff Writer @lauriesullivan, May 9, 2024 The number of daily active users on the Reddit platform has skyrocketed to 82.7 million in the quarter since the company went through its initial public offering (IPO) in March — up 37% compared with the same period last … Continue reading What Reddit Trending Search Terms Tell Advertisers
May 07, 2024 Reddit kicks off its first-ever earnings call in a very Reddit way, answering questions from users It wasn’t quite an AMA, but Reddit executives fielded a few questions submitted by Redditors on the company’s first earnings call. Here’s how it went. BY Chris Morris Reddit has always marched to the beat of its … Continue reading Reddit kicks off its first-ever earnings call in a very Reddit way, answering questions from users
Reddit Rolls Out Dynamic Product Ads Beta, First New Ad Option Since IPO by Laurie Sullivan , Staff Writer @lauriesullivan, April 24, 2024 Reddit will likely step up the creation of new advertising services since going through an initial public offering (IPO) in March. In public beta, the company on Wednesday released Dynamic Product Ads, the … Continue reading Reddit Rolls Out Dynamic Product Ads Beta, First New Ad Option Since IPO
The 20-year-old social media platform is a hot topic now. Here’s what you need to know about it get the most for your marketing dollar. Constantine von Hoffman on April 24, 2024 Thanks to its recent IPO, social media platform Reddit is a hot topic in many circles, including marketing. That’s quite the accomplishment for … Continue reading A marketer’s guide to Reddit
Will FTC Inquiry Into Reddit AI Licensing Deals Postpone IPO? by Laurie Sullivan , Staff Writer @lauriesullivan, March 18, 2024 Reddit stock is in high demand. The platform is making a chunk of its stock shares in its initial public offering (IPO) to users. The IPO is set to debut March 21, but several days ago the … Continue reading Will FTC Inquiry Into Reddit AI Licensing Deals Postpone IPO?
Businesses that sign up for the Reddit Pro trial will have access to AI-powered insights, enhanced performance analytics and more. Nicola Agius on March 11, 2024 Reddit is piloting a free suite of tools to help businesses improve engagement with consumers. The new feature, Reddit Pro, provides tools and insights to guide businesses on where, … Continue reading Reddit testing new tools to help brands boost engagement
Reddit Sets IPO Terms, Explains Data Monetization Plan by Laurie Sullivan , Staff Writer @lauriesullivan, March 11, 2024 Reddit disclosed more details of its initial public offerings (IPO) that watchers are calling one of the biggest deals to date. The company and existing shareholders reportedly want to raise as much as $748 million — which means … Continue reading Reddit Sets IPO Terms, Explains Data Monetization Plan
