Stefan Wolpers February 23, 2021 TL; DR: Product Discovery Anti-Patterns Scrum has proven to be an effective product delivery framework for all sorts of products. However, Scrum is equally well suited to build the wrong product efficiently as its Achilles heel has always been the product discovery part. What product discovery part, you may think … Continue reading Product Discovery Anti-Patterns Leading to Failure
Stefan Wolpers February 3, 2021 TL; DR: Product Owner Anti-Patterns from Job Ads Like a job ad for a Scrum Master position, the equivalent for the Product Owner position also reveals excellent insight into an organization’s progress on becoming agile. (February 03, 2021), I analyzed 60-plus randomly selected job ads from the UK, the US, … Continue reading 23 Product Owner Anti-Patterns from Job Ads: The Snitch, the Whip, the Bookkeeper, the Six Sigma Black Belt™
Shashin Shah January 12, 2021 Months into the most challenging times of business history, digital presence has become the most precious resource. Reduced mobility, confinement, and health concerns have created a strong appetite for digital commerce across sectors that are expected to prevail in 2021. The future is about shifting from predict-and-react models to proactive-and-agile … Continue reading Why Product Information Management Becomes Crucial for Enterprises as We Head Into 2021
Gabrielle Hass January 7, 2021 It’s no secret that strong product descriptions are an essential part of marketing. The product description is one of the last things your customers will see before deciding whether to make a purchase. There’s a big difference between writing a generic description of your product and writing a product description … Continue reading How to Write a Product Description That Sells
Dana Kachan December 14, 2020 Digital product creators all over the world are bothered by the same question – how to build for continuity? How to create a product loved not only for a while but conquering customers’ hearts over the decades. Most of them come to the point that product-thinking is problem-solving. Indeed, a … Continue reading To Product Creators: We Don’t Purchase Things But Better Versions of Ourselves
Steven Imke November 20, 2020 When it comes to choosing the most profitable products to sell online, you want to find products that fit your website’s niche, are easy to sell, have existing demand, and represent a market that you can easily access. Find Your Niche When designing an online store be sure that all … Continue reading How to Find the Most Profitable Products to Sell Online
Madeleine Wilson November 16, 2020 This year has been interesting to say the least. With most companies transitioning to part-time (if not full-time) remote work, teams are being forced to be creative in the ways they communicate and work efficiently. For product managers, this has posed some unique challenges. We’re here to help! 1. Create … Continue reading 6 Remote Mobile Product Manager Tips
Steven Imke November 13, 2020 One of the biggest mistakes online sellers make is choosing products that they like but that turn out not to be the best products to sell online. It really does not matter that you think they are great products. The only thing that matters is finding the best products to … Continue reading The 11 Most Important Questions to Find the Best Products to Sell Online
Christa Tuttle November 9, 2020 A component that can be overlooked in product launch planning and execution is establishing the metrics that you and your team will use to inform the goals of the launch. Metrics are datapoints that are captured to track progress and evaluate what is or what is not working. While there … Continue reading Metrics for a Product Launch
Madeleine Wilson September 1, 2020 If we’ve learned anything in 2020, it’s that flexibility is key to being a strong product manager – especially when it comes to the mobile experience. Customer behaviors and preferences are shifting daily – as are their emotions. For many mobile product managers, their biggest goal is to create a … Continue reading Key Advice and Strategies for Mobile Product Managers
