Category Archives: Product Management

Understanding Product Life Cycle – Entrepreneurship Essentials

Diane H. Wong May 4, 2021 When it comes to maximizing gross profit and pricing on a given product offering, entrepreneurs must be well versed in product lifecycle management. Every entrepreneur or small business owner must be well versed in the four stages of product life cycle management to start a business avoiding misconceptions and … Continue reading Understanding Product Life Cycle – Entrepreneurship Essentials

What Product Management Metrics Really Measure

Madeleine Wilson May 3, 2021 Understanding app health and customer experience go hand-in-hand. While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition Retention and engagement Customer experience Ultimately, measuring these different KPIs allows product managers to answer the question, … Continue reading What Product Management Metrics Really Measure

23 Product Owner Anti-Patterns from Job Ads: The Snitch, the Whip, the Bookkeeper, the Six Sigma Black Belt™

Stefan Wolpers February 3, 2021 TL; DR: Product Owner Anti-Patterns from Job Ads Like a job ad for a Scrum Master position, the equivalent for the Product Owner position also reveals excellent insight into an organization’s progress on becoming agile. (February 03, 2021), I analyzed 60-plus randomly selected job ads from the UK, the US, … Continue reading 23 Product Owner Anti-Patterns from Job Ads: The Snitch, the Whip, the Bookkeeper, the Six Sigma Black Belt™

Why Product Information Management Becomes Crucial for Enterprises as We Head Into 2021

Shashin Shah January 12, 2021 Months into the most challenging times of business history, digital presence has become the most precious resource. Reduced mobility, confinement, and health concerns have created a strong appetite for digital commerce across sectors that are expected to prevail in 2021. The future is about shifting from predict-and-react models to proactive-and-agile … Continue reading Why Product Information Management Becomes Crucial for Enterprises as We Head Into 2021

To Product Creators: We Don’t Purchase Things But Better Versions of Ourselves

Dana Kachan December 14, 2020 Digital product creators all over the world are bothered by the same question – how to build for continuity? How to create a product loved not only for a while but conquering customers’ hearts over the decades. Most of them come to the point that product-thinking is problem-solving. Indeed, a … Continue reading To Product Creators: We Don’t Purchase Things But Better Versions of Ourselves