by Andrew Gazdecki April 17, 2016 Follow @biznessappsApril 17, 2016 Mobile has changed the way that we interact with almost every business in the world today, so it’s critical that developers make the most of the innovative advertising opportunities mobile marketing unveils. Mobile app install ads are relatively new and on the rise. These are … Continue reading Ultimate Guide to Mobile App Install Advertising [Infographic]
by Sunil Bagai April 5, 2016 Follow @ZenithtalentApril 5, 2016 Struggling to find the best talent on the market? Well, the market has become a very big place, and the most skilled talent aren’t necessarily the people in your neighborhood. If you want to recruit the cream of the crop, it might be time to … Continue reading Building a Mobile Work Culture for a Mobile Workforce
by Andrew Gazdecki April 3, 2016 Follow @biznessappsApril 3, 2016 In today’s mobile world, for any small business an app is absolutely essential. However, a bad mobile app is no better than having no app at all. And it’s hard to shake off the bad brand impression you will get for your app not developed … Continue reading Creating a Successful Mobile App for Your Business [Infographic]
Sarah Schmid If a startup could be assembled from a list of things Millennials like, Detroit-based food tech company DishUp might be the result. DishUp’s food discovery app incorporates the ubiquitous meal close-ups that people love to post on social media sites; users swipe left or right a la Tinder to make their choices; and … Continue reading DishUp App Takes Visually Appealing Approach to Restaurant Discovery
by Brian Wallace December 18, 2015 Follow @nowsourcingDecember 18, 2015 The whole point of apps is to make money, especially if they are a free download. The idea is to get a whole bunch of people to use it so those ad revenues that clock in at a couple of dollars per person are multiplied … Continue reading How To Increase Revenue From Apps [Infographic]
by Laurie Sullivan @lauriesullivan, (November 20, 2015), 12:35 PM Google has revealed tests being done with a small group of partners — HotelTonight, Chimani, Daily Horoscope and New York MTA Subway Map — exploring the ability to stream apps that are not installed on the phone, with some right from Google Search. For me the … Continue reading Mobile App Streams: What Search Marketers Need To Know About Measurement
Laurie Sullivan @lauriesullivan, (October 08, 2015), 1:48 PM Gartner analysts shared their vision for the future of technology this week in Orlando at the research firm’s Symposium/ITxpo. They described a world where information gets pushed to consumers, rather than pulling in information through searches or actions, and cloud services become more in demand. Calling it … Continue reading Algorithms In A Post-App World
Gregory T. HuangGregory T. Huang John Van Siclen recalls driving around last year in the middle of nowhere, Wisconsin, to visit a large retailer. The meeting was off the beaten path for the Dynatrace CEO, but not just in the physical sense. His Waltham, MA-based company makes software that helps businesses run their digital operations. … Continue reading New Apps, Management Software Seeping In as Old Industries Digitize
Devin TurnerAugust 9, 2015 Are you hoping to bring your enterprise into a $ 77 billion mobile app market? Enterprise companies navigating into the small screen will find their legacy IT won’t allow them to meet customer needs fast enough. According to Gartner, market demand for apps will grow at least 5x faster than IT organizations’ … Continue reading The Way Enterprises Develop Apps Like A Startup
