Category Archives: Marketing Guide

SEO and Marketing – A Real World Example

By using a combination of SEO, search engine optimization, and social media marketing, a marketer’s product/service can be promoted in many various, and thus gain the attention of numerous more potential clientele. But, the question is, how? One way to explain this technique of using both search engine optimization and social marketing is with an … Continue reading SEO and Marketing – A Real World Example

Use of Inbound Marketing Strategy And Tactics For Success

According to the Inbound Marketing Survey by Ascend2 and our Research Partners, 90% of companies are now integrating social media, search engine optimization, content and other tactics for Inbound Marketing purposes, and most are doing it successfully. The findings presented in the Summary Report represent the average of all market segments responding to the survey. … Continue reading Use of Inbound Marketing Strategy And Tactics For Success

Make your marketing work

Jeremy Crooks In today’s digital marketing landscape, how do you measure what efforts are actually working? Ever since department store merchant John Wannamaker famously said: “Half of the money I spend on advertising is wasted; the problem is I don’t know which half,” measurability and accountability have been every advertiser’s holy grail. Over the past … Continue reading Make your marketing work