How to deal with the modern deluge of information and tap into it when you need it. Pamela Parker on April 29, 2022 While I’m not technically a content marketer, the workflows I’ve developed as a journalist and researcher can benefit anyone creating content in our diverse, information-rich environment. In this article, I’ll explain … Continue reading Knowledge management for content marketers: My tech stack
Monica Patterson September 5, 2021 Albert Einstein said, “The pursuit of knowledge is more valuable than its possession.” With all due respect to Einstein, phooey. At least in terms of knowledge management as we know it today. To capture data and information, impart it with knowledge, and derive wisdom is the “quantum theory” of doing … Continue reading Knowledge Management Best Practices
Simon Ruscoe August 18, 2021 When we document or create processes, we do more than capture information or design new ways of working; we contribute to an open, transparent and ‘healthy’ culture. I was reminded of this working with a client recently; the client didn’t have good processes and documentation, and this was contributing to … Continue reading Knowledge is Power, not Control
Don Dalrymple April 18, 2021 “Thinking is the hardest work there is, which is probably the reason why so few engage in it.” – Henry Ford We have a lot of uncertainty around us, especially during these COVID times. What was normal, is now obsolete or transformed. The pandemic ushered in new business models and … Continue reading You Can’t Take the Thinking Out of Knowledge Work
Mehdi Hussen October 5, 2020 A knowledgebase is crucial for the growth strategy of your company, as it helps you to maintain constant communication with your customers whenever they need help. Having an optimized knowledge base can have several benefits, including driving more traffic to your website. When your customers have easy access to instant … Continue reading How to Use the Knowledge Base as a Growth Tool to Improve Your Traffic
Brad Norris September 4, 2020 Have you heard of the rocks, pebbles, and sand analogy? The basic gist of it is that we can–and should–conceptualize our lives as a jar, filled with rocks, pebbles, and sand. The rocks are the truly important things, such as family, health, and relationships. Even if everything else was taken … Continue reading Fix the Physics of Knowledge Work
Kimberly Zhang July 25, 2020 By May 2020, Twitter made a bold decision by telling its remote workers that they could telecommute permanently. While your company may not be in a position to do likewise, you have likely begun to experiment with remote working recently due to pandemic-related shelter-in-place regulations. And until the threat of … Continue reading What Does Knowledge Management Mean Across a Company?
Shobha Ponnappa — May 20, 2020 Social Media Doesn’t Produce Traffic If You Use A Spray And Pray Approach. It Responds To Finessed Targeting Extracting maximum targeted traffic from social media calls for both – being socially active and having a strategic campaign with clear objectives. Most often, the reasons Knowledge Commerce solopreneurs don’t see … Continue reading Use Social Media to Extract Targeted Traffic For Knowledge Commerce
Peter Daisyme — May 2, 2020 Everywhere in life, knowledge is power. But in business, knowledge is everything. You need to understand your current processes before you can automate them. To spot upsell opportunities, you need to know your clients and their contracts like the back of your hand. But it’s not enough for one … Continue reading How Better Knowledge Management Boosts Your Bottom Line
Shobha Ponnappa — April 9, 2020 To your customers, when the economy goes slow or uncertain, the familiar becomes even more important. The sense of instability pushes many consumers towards what they’ve known. They gravitate towards the things that feel “proven” to them. Best-buddy brands are part of the things consumers cling to, at a … Continue reading How Greater Brand Trust Acts as an Insurance in Knowledge Commerce
